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Senior Product Manager, PAD
BDSenior Product Manager managing revenue targets and market strategy for BD's PAD portfolio across Europe. Collaborating with cross-functional teams to enhance healthcare partnerships and accelerate adoption.
About the role
Key responsibilities & impact- Drive growth and performance: Own revenue and unit targets for the PAD portfolio across Europe through focused, data-driven strategies and consistent execution.
- Shape the market: Develop and implement country-specific strategies that position BD PAD as the partner of choice for physicians and healthcare systems.
- Foster collaboration: Work closely with Sales, Medical Affairs, Market Access, Market Development and Regulatory teams to ensure aligned and impactful initiatives.
- Engage with KOLs and HCPs: Strengthen relationships with existing key opinion leaders and identify new clinical partners in collaboration with country teams.
- Lead engagement initiatives: Support physician engagement programs, workshops and Centers of Excellence to keep BD at the forefront of clinical education and innovation.
- Execute with excellence: Design and implement marketing campaigns, advisory boards and major congress activities that deliver measurable impact.
- Empower local success: Provide tools, content and strategic direction to help local teams customise plans, accelerate adoption and reach business goals.
- Launch and manage lifecycle: Ensure launch readiness for new products and seamless coordination from regional to local execution.
- Translate insights into action: Analyse market data, trends and competitive intelligence to identify opportunities and guide portfolio strategy.
- Continuously improve: Test new ideas, evaluate performance and refine marketing programs to maximize impact and ROI.
Requirements
What you’ll need- Bachelor’s degree in Business, Marketing or related field
- 5+ years of experience in product or marketing management within the healthcare or MedTech industry.
- Demonstrated success in multi-country product launches and portfolio management.
- Familiarity with European healthcare systems and decision-making processes.
- Experience working with KOLs, clinical education teams and commercial organisations.
- Excellent presentation, negotiation and stakeholder management skills.
- Proven ability to turn business goals into actionable marketing strategies with measurable outcomes.
- Experience in both upstream and downstream marketing, ideally within medical devices or healthcare technology.
- Strong analytical mindset and a passion for making data-driven decisions.
- Collaborative leadership style, able to influence across a matrix organisation.
- Customer-centric approach with deep understanding of healthcare market dynamics and stakeholder needs.
- Growth mindset and curiosity to explore new approaches, learn fast and improve continuously.
- Willingness to travel up to 50% across the region.
Benefits
Comp & perks- Health insurance
- 401(k) matching
- Flexible work hours
- Professional development opportunities
- Bonus compensation
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
product managementmarketing managementmulti-country product launchesportfolio managementupstream marketingdownstream marketingdata analysismarketing strategiesmeasurable outcomesclinical education
Soft Skills
presentation skillsnegotiation skillsstakeholder managementcollaborative leadershipcustomer-centric approachanalytical mindsetinfluencegrowth mindsetcuriositycontinuous improvement
Certifications
Bachelor’s degree in BusinessBachelor’s degree in Marketing