Marketing Operations Manager

Baxter Planning

Marketing Operations Manager enhancing operational foundations of data-driven marketing at Baxter Planning. Focusing on campaign performance, lead management, and cross-functional alignment across revenue organization.

Posted 5/8/2026full-timeRemote • 🇺🇸 United StatesMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

Own and optimize the marketing technology ecosystem, including platforms such as HubSpot, Salesforce, 6sense, Outreach, Trellus, ZoomInfo, LinkedIn Sales Navigator, and Folloze.
Collaborate with digital, revenue, and partner marketing teams to build, QA, launch, and optimize multi-channel, data-driven campaigns across email, paid media, webinars, ABM programs, and events.
Manage email campaign execution to improve engagement, lead progression, and campaign effectiveness.
Drive the design, deployment, governance, and optimization of AI-powered and agentic BDR workflows.
Analyze funnel performance from target account engagement through closed-won opportunities to identify trends and optimization opportunities.

Requirements

What you’ll need

5+ years of experience in Revenue Operations, Sales Operations or a related analytical role.
Experience building or scaling a Revenue Operations function from the ground up in a scaling SaaS environment.
Deep expertise in Salesforce reporting, dashboards, and data architecture.
Advanced analytical skills with the ability to interpret complex datasets and communicate insights clearly.
High proficiency in Microsoft PowerPoint and executive presentation development.
Strong understanding of SaaS metrics, pipeline management, and revenue forecasting.
Exceptional attention to detail and commitment to data accuracy.
Professional presence and ability to communicate effectively with senior leadership and board-level stakeholders.

Benefits

Comp & perks

Opportunity to shape and scale Marketing Operations in a high-impact environment where performance matters and insights drive strategic decisions.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

Salesforcedata analysisemail campaign managementAI-powered workflowsdata architecturereportingdashboardsrevenue forecastingSaaS metricspipeline management

Soft Skills

analytical skillscommunicationattention to detailprofessional presencecollaborationoptimizationleadershipdata accuracypresentation developmentinsight interpretation