TikTok Shop Manager

BaubleBar Inc.

TikTok Shop Manager at BaubleBar focusing on ecommerce and social commerce growth initiatives. Managing partnerships, promotional campaigns, and driving sales through TikTok Shop and creators.

Posted 7/2/2026full-timeRemote • New York • 🇺🇸 United StatesMid-LevelSenior💰 $85,000 - $95,000 per yearWebsite

Tech Stack

Tools & technologies

FlashSpark

About the role

Key responsibilities & impact

Manage the day-to-day of our TikTok Shop Seller Center including listings, pricing, bundles, inventory visibility, and storefront merchandising
Develop and execute strategies to optimize product pages, increase traffic and product deliverability, conversion rates, average order value, and revenue
Keep an eye on account health, compliance, and customer experience metrics so nothing ever slows our momentum
Test and optimize product offers, promotions, bundles, pricing strategies, and merchandising tactics
Monitor platform trends, viral content opportunities, and TikTok Shop updates
Troubleshoot operational issues and coordinate with TikTok support when necessary
Lead product launches, seasonal campaigns, flash sales and promotional events
Constantly provide test recommendations (offers, pricing, bundles, merchandising) and double down on what works
Recruit, onboard, and nurture a roster of creators and affiliates (directly, via agencies or talent managers) who genuinely love wearing (and talking about) our products
Build commission structures and incentives that make BaubleBar the brand creators want to work with
Coordinate seeding, gifting, sampling and activation programs that turns creators into true fans
Track creator performance and identify opportunities to scale top-performing partnerships
Maintain an active pipeline of creators aligned with brand goals and target audiences
Monitor and report on key performance indicators and build dashboards that keep the whole team in the loop
Turn data into action - Provide actionable recommendations based on performance insights. Track campaign effectiveness and identify areas for optimization
Work closely with Marketing, Creative, Ecommerce, and Operations to keep TikTok Shop aligned with everything else we’re building
Work closely with our agency partner and internal Paid Media team on TikTok Shop Ads, Spark Ads, and creator amplification
Keep a pulse on ROAS, budget pacing, and what’s actually moving the needle
Share creator insights, customer feedback, and trend observations to support business growth
Manage our agency relationship with clarity, candor, and a true partnership mindset
Help plan and run TikTok LIVE shopping events, from product selection to promos to creator coordination
Dig into the data after every LIVE to find what drove engagement and sales, identify opportunities to improve and bring those learnings to internal teams to maximize livestream effectiveness

Requirements

What you’ll need

3+ years of experience in ecommerce, social commerce, influencer marketing, affiliate marketing, marketplace management, or digital marketing
1–3+ years of hands-on TikTok Shop experience. You know Seller Center and Affiliate Center inside and out
Strong understanding of TikTok trends, creator ecosystems, and social commerce best practices
Experience managing creator partnerships, affiliate programs, or influencer campaigns
A genuine love of TikTok culture, trends, and the “why is this working” instinct that comes from actually being on the app
A track record of growing creator and affiliate programs that actually drive revenue
Sharp analytical instinct - You can read and interpret the data, provide recommendations and know what to do next
Excellent communication and relationship-building skills / abilities with creators, agencies, and your own team
Ability to manage multiple projects and priorities simultaneously
Familiarity with TikTok Shop Ads, Spark Ads, and paid social campaigns.

Benefits

Comp & perks

Outstanding company contribution towards employee premiums for Medical, Dental and Vision Insurance
PTO
10 paid Company Holidays
Company paid Life Insurance
Company laptop
free monthly product allowance
employee discounts

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

Marketplace ManagementSocial CommerceAffiliate MarketingProduct OptimizationPerformance Metrics Tracking

Soft Skills

Excellent CommunicationRelationship BuildingProject Management