Field Marketing Manager

Baseten

Field Marketing Manager developing and executing marketing plans at Baseten. Collaborating with sales to enhance demand and brand awareness in a hybrid role based in New York.

Posted 7/16/2026full-timeNew York City • New York • 🇺🇸 United StatesMid-LevelSenior💰 $150,000 - $175,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in developing and executing field marketing strategies that align with sales priorities, utilizing strong project management and analytical skills to optimize demand generation programs. Proficient in leveraging marketing tools and collaborating effectively to enhance brand presence and drive customer engagement.

Highest-signal resume keywords

Field Marketing ExperienceDemand Generation ProgramsProject Management SkillsSalesforce ProficiencyHubspot Proficiency

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Field MarketingDemand GenerationProject ManagementCampaign AnalysisEvent Management

Soft Skills

Interpersonal SkillsCommunication SkillsCollaborative MindsetGrowth Mindset

Tools & Technologies

SalesforceHubspotAI Tools

Industry Keywords

Technology IndustrySaaS IndustryPipeline GoalsBrand PresenceEvent Logistics

About the role

Key responsibilities & impact

Develop and execute regional field marketing plans and programs to align with sales priorities and pipeline goals.
Plan and manage events to drive demand, accelerate pipeline, and engage customers.
Own program management, including event logistics, budget oversight, and vendor coordination.
Analyze and report on campaign effectiveness, providing insights to optimize future initiatives.
Collaborate with product marketing to align messaging and go-to-market strategies with field initiatives.
Prioritize seller requests by expected revenue.
Represent Baseten at industry events and build brand presence in-market.

Requirements

What you’ll need

Bachelor’s degree in Marketing, Business, or related field.
5-7 years of experience in field marketing in the technology or SaaS industry.
Proven track record in delivering and optimizing demand generation programs to meet pipeline goals.
Strong understanding of sales processes.
Proficiency with marketing tools such as Salesforce & Hubspot.
Excellent project management skills with the ability to prioritize and execute multiple initiatives simultaneously.
Collaboratively with a growth mindset.
Strong interpersonal and communication skills with a collaborative mindset.
You actively use AI tools to drive your own productivity - in how you analyze data, structure problems, draft communications, and accelerate your work.
Ability to travel up to 25% for events and meetings.

Benefits

Comp & perks

Competitive compensation, including meaningful equity.
100% coverage of medical, dental, and vision insurance for employee and dependents
Flexible PTO policy including company wide Winter Break (our offices are closed from Christmas Eve to New Year's Day!)
Paid parental leave
Fertility and family-building stipend through Carrot
Company-facilitated 401(k)
Exposure to a variety of ML startups, offering unparalleled learning and networking opportunities.