Brand Designer

Baseten

Lead large-scale brand campaigns across digital, events, and out-of-home.; Partner with engineering and product marketing on major product launches.

Posted 7/6/2026Verified active Jul 25, 2026, 12:37 AMfull-timeSan Francisco • California, New York • 🇺🇸 United StatesWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrate expertise in leading brand campaigns and visual communication, with a strong focus on quality and attention to detail. Ability to manage cross-functional projects from concept to launch while collaborating effectively with various teams, including marketing, product, and engineering.

Highest-signal resume keywords

Lead Brand CampaignsVisual CommunicationCross-Functional Project ManagementAttention to DetailCollaborative Environment

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Brand Campaign ManagementVisual Identity DevelopmentProject OwnershipTechnical CommunicationDesign Systems

Soft Skills

CollaborationClear CommunicationQuality FocusOwnershipAdaptability

Industry Keywords

Digital MarketingProduct LaunchesEmployer BrandingCustomer TouchpointsVisual Craft

Tech Stack

Tools & technologies

Spark

About the role

Key responsibilities & impact

Lead large-scale brand campaigns across digital, events, and out-of-home.
Partner with engineering and product marketing on major product launches.
Turn complex technical ideas into clear, compelling visual communication.
Evolve the Baseten visual identity into a brand system that scales.
Own projects end-to-end, from concept through launch, collaborating directly with marketing, product, engineering, and leadership.
Shape our employer brand and help define how new hires experience Baseten.
Raise the bar for craft across every customer touchpoint.

Requirements

What you’ll need

You have a portfolio of exceptional work with outstanding visual craft and attention to detail.
You care deeply about quality and sweat the details.
You communicate ideas clearly and thrive in collaborative environments.
You know when to build systems, not just execute on assets.
You default to ownership and are comfortable leading highly cross-functional projects from concept through launch.
You're excited by technical products and know how to make complex ideas feel consumable without oversimplifying them.
You thrive in a fast-moving environment with a high bar for quality.
You have strong opinions about design and can articulate why something works
and why it doesn't.

Benefits

Comp & perks

Competitive compensation, including meaningful equity.
100% coverage of medical, dental, and vision insurance for employee and dependents
Flexible PTO policy including company wide Winter Break (our offices are closed from Christmas Eve to New Year's Day!)
Paid parental leave
Fertility and family-building stipend through Carrot
Company-facilitated 401(k)
Exposure to a variety of ML startups, offering unparalleled learning and networking opportunities.
Apply now to embark on a rewarding journey in shaping the future of AI! If you are a motivated individual with a passion for machine learning and a desire to be part of a collaborative and forward-thinking team, we would love to hear from you.
At Baseten, we are committed to fostering a diverse and inclusive workplace. We provide equal employment opportunities to all employees and applicants without regard to race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status.
We are an Equal Opportunity Employer and will consider qualified applicants with criminal histories in a manner consistent with applicable law (by example, the requirements of the San Francisco Fair Chance Ordinance, where applicable).