Marketing Specialist

Barr Engineering Co.

Marketing Specialist in a hybrid role at Barr, joining the Corporate Business Development team. Engaging in market research, strategy development, and business development initiatives to enhance client relationships and growth.

Posted 6/12/2026full-timeMinneapolis • Minnesota • 🇺🇸 United StatesMid-LevelSenior💰 $80,000 - $110,000 per yearWebsite

About the role

Key responsibilities & impact

Proactively identify client needs and market opportunities for Barr’s integrated engineering and environmental solutions
Work with project teams and principals to qualify opportunities where Barr can introduce solutions
Lead the coordination of specific market sector strategy and engage in coordinating market sector and key client engagement for the sector
Align strategy efforts, driving actions that position Barr for long-term market opportunities
Coordinate activities related to client loyalty initiatives, long-lead pursuits, and strategic positioning efforts to help strengthen Barr’s client relationships and market presence
Conduct research to inform market sector, client, business unit, and company marketing objectives; this may include monitoring RFP and intelligence data resources to inform Business Development, Communications, and business unit teams
Partner with business unit leads, client events, and communications in support of go-to-market strategy development to promote Barr’s integrated engineering and environmental solutions services
Coordinate and lead Corporate Business Development initiatives as assigned, collaborating with cross-functional teams to ensure successful execution

Requirements

What you’ll need

bachelor’s degree in marketing, business, or a related field
five or more years of relevant experience
strong interpersonal, oral, and written communication skills, with the ability to communicate effectively across teams
ability and willingness to travel occasionally to support client meetings, industry events, and internal collaboration activities
possession of a current, valid driver’s license and acceptable driving record
must be legally authorized to work in the United States without the need for sponsorship by Barr, now or in the future
Experience developing and implementing digital marketing and social media strategies (not required)
Knowledge of client journey mapping for business development strategies (not required)
Understanding of engineering and environmental consulting markets, particularly related to the power utilities, renewable energy, data centers, and/or oil and gas (not required)
Experience in the architecture, engineering, and construction (AEC) industry (not required)
Proficiency preparing visual presentation materials (not required)
Experience with Deltek Vantagepoint (not required)

Benefits

Comp & perks

Competitive, affordable insurance plans: Medical, dental, vision, life, disability, accidental death insurance, and flexible spending accounts for medical and dependent care
401(k) retirement savings plan with company contribution and an Employee Stock Ownership Plan (ESOP) with company contribution in Barr stock
Barr has a "no retained earnings" model and distributes all profit to our employees through our annual bonus distribution plan, ESOP, and dividends to shareholders
Annual time and expense allowances, mentorship program, and many internal training opportunities
Paid time off, holidays, overtime for non-exempt/hourly staff, and compensatory time for exempt/salaried staff (time off or pay for extra time worked), paid family leave
Ergonomic analysis and equipment, Personal Protective Equipment allowance, wellbeing-focused educational opportunities

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

digital marketingsocial media strategiesclient journey mappingvisual presentation preparation

Soft Skills

interpersonal communicationoral communicationwritten communicationteam collaborationclient relationship management