Director, Programmatic
Barkley
full-time
Posted on:
Location: Kansas, Missouri • 🇺🇸 United States
Visit company websiteJob Level
Lead
About the role
- Oversees strategic direction, performance delivery, and client relationships across a portfolio of programmatic accounts
- Guides execution of best-in-class media strategies across DV360, The Trade Desk, and Amazon DSP
- Leads programmatic initiatives with a full-funnel approach and strategic thinking
- Acts as primary senior contact for client leadership and partners with internal teams to activate activation strategies
Requirements
- 7+ years' experience in a fast-paced agency, media, or marketing environment, hands-on experience building and managing programmatic campaigns
- Deep knowledge of programmatic platforms including DV360, The Trade Desk, and Amazon DSP; Certification in DV360, with proficiency in The Trade Desk and Amazon DSP
- Demonstrated ability to lead testing recommendations, forecast performance, and align programmatic strategy with broader media and business goals
- Lead reporting strategy and analysis across accounts, empowering teams to surface key trends and connect results to strategic decisions
- Strong communication and storytelling capabilities, with a focus on executive-level presentation and client influence
- 4+ years' experience in people management and training
- Proficient in Excel/Google Sheets for performance analysis, forecasting, and reporting
- Proficient in Google Slides and PowerPoint, with the ability to develop compelling, client-ready presentations for strategic business reviews and pitches
- Drive operational consistency by identifying areas for process optimization and supporting the rollout of team systems, tools, and documentation
- Set quality standards across accounts and ensure consistent implementation of best practices in strategic capability, campaign structure and stewardship
- Champion a collaborative, feedback-rich culture that fosters professional development, autonomy, and high performance at every level
- Manage and mentor direct reports and cross-functional programmatic teams across a portfolio of clients
- Lead internal training, process improvement initiatives, and thought leadership efforts to evolve the programmatic practice