Financial Planning and Analysis

• Responsible for the tactical planning, purchase, execution and delivery of linear and digital audio and video channels, print and OOH that are part of approved media plans.
• Establish appropriate tactical media strategies and budgets for clients and apply media measurements creatively.
• Responsible for campaign development, management and optimization within various platforms, such as Google Ads, Microsoft Advertising, Amazon, Pinterest, etc.
• Build relationships and maintain ongoing communications with media representatives.
• Serve as integral activation lead in key client communication and present at client presentations and meetings.
• Design optimal buys in terms of cost efficiency, forecasting, account segmentation, bid management, goal delivery and vendor agreements.
• Monitor media buys and own post-buy results and ongoing reporting; oversee creation of reporting dashboards.
• Oversee campaign tracking setup and implementation before launch with support from Ad Operations.
• Collaborate with finance team to resolve media billing issues and ensure strict adherence to client budgets while meeting objectives.
• Stay current on media trends and opportunities; other duties as assigned.

Supervisor, Direct Investments

Financial Accounting Supervisor

CFO – Estate Management Services

Finance Manager – FP&A

Director, Project Finance

Director of Finance, People Operations