Barkley

Supervisor, Direct Investments

Barkley

full-time

Posted on:

Origin:  • 🇺🇸 United States • Colorado, Kansas, Missouri, New York

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Job Level

JuniorMid-Level

About the role

  • Responsible for the tactical planning, purchase, execution and delivery of linear and digital audio and video channels, print and OOH that are part of approved media plans.
  • Establish appropriate tactical media strategies and budgets for clients and apply media measurements creatively.
  • Responsible for campaign development, management and optimization within various platforms, such as Google Ads, Microsoft Advertising, Amazon, Pinterest, etc.
  • Build relationships and maintain ongoing communications with media representatives.
  • Serve as integral activation lead in key client communication and present at client presentations and meetings.
  • Design optimal buys in terms of cost efficiency, forecasting, account segmentation, bid management, goal delivery and vendor agreements.
  • Monitor media buys and own post-buy results and ongoing reporting; oversee creation of reporting dashboards.
  • Oversee campaign tracking setup and implementation before launch with support from Ad Operations.
  • Collaborate with finance team to resolve media billing issues and ensure strict adherence to client budgets while meeting objectives.
  • Stay current on media trends and opportunities; other duties as assigned.

Requirements

  • Curiosity and Skepticism: You are always asking, "WHY?" You have an internal drive to learn more and expand your knowledge.
  • Strategic, Creative Problem-Solving: You are analytical and enjoy working with data to derive insights.
  • Initiative: You are a gritty self-starter driven to find answers, solve tough problems, and overcome challenges.
  • Communication & Storytelling: You can easily communicate complex information or nuanced situations.
  • Adaptability: You can comfortably adjust in evolving or ambiguous situations.
  • Self-Development: You’re reflective and self-aware. You seek opportunities to learn and develop yourself and others.
  • 2+ years of digital and linear direct media buying experience required
  • Knowledge and prior use of Google Ads, Microsoft Advertising, and Amazon
  • Experience with platforms such as Pinterest
  • Strong organizational and mathematical skills
  • Ability to multi-task and deliver work on-time for set deadlines
  • Ability to establish good working relationships with media reps
  • Ability to work effectively with internal teams including Creative, Account Management, Finance and Project Management
  • Ability to communicate effectively with team members, outside media reps and clients
  • Must be prepared for a fast-paced environment and be comfortable making decisions