BARFER’S

Data & Analytics Lead – All Genders

BARFER’S

full-time

Posted on:

Location Type: Hybrid

Location: Berlin • Germany

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Job Level

Senior

Tech Stack

BigQueryPythonSQL

About the role

  • Own and evolve BARFER’S Data & Analytics strategy across Marketing, Commercial, and Operations
  • Lead, mentor, and develop up to 2 Analytics Engineers / Data Analysts
  • Act as the main sparring partner for Marketing, Management, and other business teams
  • Ensure reliable, scalable data pipelines and models in our modern stack (Airbyte, dbt, BigQuery)
  • Oversee tracking and attribution setups (GTM, GA4, Google Ads, Meta, Shopify, Klaviyo)
  • Translate business goals into KPIs, metrics, and actionable insights
  • Drive advanced analytics topics such as attribution modeling, cohort & retention analysis, experimentation, and forecasting
  • Define and uphold data quality standards, governance, and best practices
  • Build and review dashboards and reporting for operational teams and leadership (Metabase, BigQuery, GA4, Looker Studio)
  • Make data accessible and understandable — turning complexity into clarity

Requirements

  • At least 4 years of experience in Data Analytics, BI, or Analytics Engineering
  • Proven experience leading projects and mentoring or managing team members
  • Strong SQL skills; extensive experience with dbt or similar transformation frameworks
  • Solid understanding of marketing and growth analytics (GA4, GTM, paid channels, attribution)
  • Experience working with Shopify-based D2C data is a strong plus
  • Comfortable working closely with stakeholders and translating business questions into data solutions
  • Strong analytical mindset with a pragmatic, business-oriented approach
  • Bonus: Python experience and interest in advanced analytics or data science
  • German language skills at least B1
Benefits
  • 30 days of vacation per year — plus your birthday off 🎉
  • €50 monthly BARFER’S card to spend on whatever you like
  • Attractive compensation package including Deutschlandticket subsidy, JobRad, and more
  • Bring your dog to work 🐶
  • Modern office in Berlin plus flexible remote options with a hybrid setup (minimum 2 days/week in the office)
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
Data AnalyticsAnalytics EngineeringSQLdbtattribution modelingcohort analysisretention analysisexperimentationforecastingdata quality standards
Soft Skills
leadershipmentoringcommunicationanalytical mindsetbusiness-oriented approachstakeholder managementteam managementproblem-solvingtranslating business questionsclarity in complexity