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Barclays

Performance Marketing Manager

Barclays

Performance Marketing Manager enhancing customer acquisition through digital marketing at Barclays. Collaborating with agencies and optimising performance metrics for business results.

Posted 7/29/2026full-timeLondon • 🇬🇧 United KingdomMid-LevelSeniorWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in developing and implementing performance marketing strategies, optimizing digital marketing campaigns, and analyzing performance data to drive actionable insights. Proficient in managing marketing budgets and collaborating with external agencies to enhance conversion journeys across various channels.

Highest-signal resume keywords
Digital Marketing ExperiencePerformance Marketing StrategiesCampaign Performance AnalysisConversion OptimizationCollaboration With Agencies

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
Digital MarketingPerformance MetricsData AnalysisCampaign OptimizationMarketing Strategy
Soft Skills
CollaborationAnalytical ThinkingCommunication
Industry Keywords
Conversion JourneyPaid ChannelsOrganic ChannelsMarketing BudgetActionable Insights

About the role

Key responsibilities & impact
  • Develop, deliver and maintain a results-driven approach to digital marketing
  • Manage and optimise the conversion journey through paid and organic channels
  • Develop and implement performance marketing strategies
  • Analyse campaign performance data and prepare reports
  • Optimise marketing channels and manage marketing budget

Requirements

What you’ll need
  • 3-5 years of experience in digital marketing or related field
  • Demonstrable experience supporting and optimising digital marketing campaigns
  • Experience collaborating with external agencies
  • Understanding of performance metrics and optimisation techniques
  • Ability to interpret performance data and generate actionable insights

Benefits

Comp & perks
  • Competitive salary
  • Flexible working hours
  • Professional development opportunities
  • Health insurance
  • Pension scheme