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Banner Health

Health Plan Marketing Coordinator

Banner Health

Health Plan Marketing Coordinator supporting Banner Health’s Medicare marketing compliance and collateral. Managing web content, graphic design, social media, and member communications reporting.

Posted 8/14/2026full-timeRemote • Arizona • 🇺🇸 United StatesMid-LevelSenior💰 $26 - $38 per hourWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in marketing strategy, creative design, and content management, with a strong focus on aligning marketing materials with Health Plan and regulatory standards. Proficient in analyzing marketing effectiveness and managing social media campaigns to enhance community engagement.

Highest-signal resume keywords
Bachelor's Degree In MarketingAdobe Creative Cloud ProficiencySocial Media Campaign ManagementContent Management System MaintenanceEffective Verbal And Written Communication

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Graphic DesignWeb Copy WritingMarketing AnalysisWebsite Statistics TrackingMarketing Material DevelopmentTime ManagementNegotiation SkillsCustomer Service SkillsAttention To DetailMicrosoft 360 Proficiency
Soft Skills
Interpersonal RelationsConflict ManagementIndependent Work
Tools & Technologies
Adobe InDesignAdobe PhotoshopAdobe PowerPointAdobe PublisherContent Management System
Industry Keywords
Health Plan MarketingCMS ComplianceAHCCCS CriteriaMarketing CollateralMember Communications

Tech Stack

Tools & technologies
Cloud

About the role

Key responsibilities & impact
  • Ensure consistency and quality of Health Plan marketing collateral in alignment with Health Plan, CMS, and AHCCCS criteria
  • Conceptualize and design artwork for marketing materials and Health Plan websites
  • Oversee the creative design and print process for marketing materials and web marketing elements
  • Develop and manage Health Plan social media campaigns
  • Report in depth on member communications, successes, and opportunities
  • Maintain marketing collateral and health-plan education materials
  • Analyze current marketing efforts and strategies
  • Strategize with Health Plan departments to maximize marketing-material effectiveness and investment returns
  • Coordinate marketing materials and member communications through the Marketing Committee and matrix calendar
  • Write and manage web copy and content for the UAHN website
  • Collaborate with staff, designers, and web programmers on website architecture and implementation
  • Prepare web projects for presentation and ensure copy and content accuracy before publication
  • Coordinate web content with promotional and marketing materials
  • Maintain copy style and graphic standards for website properties
  • Measure, track, and report website statistics and improve website functionality and traffic
  • Assist in selecting audience-targeted features and content
  • Maintain the Content Management System
  • Market the facility in the community and support service-excellence, training, process-improvement, and patient-experience reporting efforts

Requirements

What you’ll need
  • Bachelor's degree in Marketing, Communications, Graphic Design, or Public Relations, or 3+ years of experience in a marketing or communications role
  • Experience with Microsoft 360 and Adobe Creative Cloud
  • Four or more years of related sales experience and education typically required for the role
  • Ability to organize and manage time and resources effectively
  • Ability to work independently to achieve goals
  • Effective negotiation, conflict management, customer service, and interpersonal relations skills
  • Effective verbal and written communication skills
  • Proficiency with common computer software
  • Valid driver's license and eligibility for coverage under the company auto insurance policy
  • Basic graphic design experience
  • Proficiency in Adobe InDesign, Photoshop, PowerPoint, and Publisher
  • Strong attention to detail
  • Bachelor's degree in marketing or communications preferred
  • Additional related education and/or experience preferred

Benefits

Comp & perks
  • Comprehensive benefit package for all benefit-eligible positions
  • Total rewards package
  • Pay equity and transparency
  • Drug-free work environment