Market Campaign Planner – Developer
Bank of America
full-time
Posted on:
Location Type: Hybrid
Location: Plano • North Carolina • Texas • United States
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About the role
- Delivery of tactical plans to achieve goals through advanced coding and/or metadata management
- Providing support and technical leadership for platforms and operations
- Contributing to the design, development, execution, and continuous improvement of operational and strategic initiatives
- Interacting with senior leaders and providing support and technical expertise for supported platforms
- Developing both test and production-ready list assets to be used for targeted outreach
Requirements
- Knowledge of direct marketing campaign process including DOE construction, campaign design, measurement and tracking
- Experience working in the financial industry
- Willing to question the status quo and take assignments to lead a group of peers on capability improvement initiatives
- Bachelor's degree
- MBA or other graduate degree strongly preferred
- Strong knowledge of banking and financial services industry, or experience with a financial services company
Benefits
- Competitive benefits
- Health insurance
- Retirement savings plans
- Paid time off
- Flexible work arrangements
- Professional development opportunities
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
advanced codingmetadata managementcampaign designmeasurementtracking
Soft Skills
technical leadershipinterpersonal communicationquestioning status quoleadershipcollaboration
Certifications
Bachelor's degreeMBA