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Junior Client Development Analyst
Banco MercantilJunior Client Development Analyst specializing in marketing communication and Salesforce Cloud at Mercantil. Engaging clients and enhancing customer retention through strategic automation tasks.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in creating marketing automation workflows and optimizing customer engagement strategies using Salesforce Marketing Cloud. Proficient in data analysis and project development to enhance customer retention and loyalty.
Highest-signal resume keywords
Salesforce Marketing CloudDatabase Queries (SQL)Marketing Automation WorkflowsData AnalysisProject Development
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Marketing Automation WorkflowsDatabase Queries (SQL)Data AnalysisCustomer SegmentationCampaign Performance Analysis
Soft Skills
Strategic PlanningCommunicationProblem Solving
Tools & Technologies
Salesforce Marketing CloudMS ExcelMS PowerPointMS WordCloud-Based ETL Applications
Industry Keywords
Customer RetentionCustomer EngagementLoyalty ProgramsMultichannel JourneysBusiness Opportunities
Tech Stack
Tools & technologiesCloudETLSQL
About the role
Key responsibilities & impact- Create marketing automation workflows (targeted communications) with a strategic focus on customer retention, engagement, and loyalty;
- Participate in defining and strategically planning engagement/communication flows;
- Build automations directly in the Marketing Cloud platform (Salesforce Marketing Cloud);
- Segment customer databases to ensure campaign precision and accuracy;
- Execute and analyze the performance of multichannel journeys;
- Optimize customer relationship flows by aligning business objectives, data analysis, and technological resources.
Requirements
What you’ll need- Bachelor's degree or equivalent in Systems Analysis and Development or a related field;
- Experience with Salesforce Marketing Cloud;
- Experience with database queries (SQL) and cloud-based ETL applications;
- Intermediate knowledge of MS Excel, MS PowerPoint, and MS Word;
- Experience in project development and identifying business opportunities.
Benefits
Comp & perks- Meal and food allowance (if preferred, you may receive both allowances on a single food card);
- Health insurance;
- Dental plan;
- Childcare assistance;
- Life insurance;
- Private pension plan;
- Wellhub;
- Mercantil Development Academy;
- Profit Sharing (PLR);