National Account Manager – Hotels

Bacardi

National Account Manager managing partnerships with hotels to boost Bacardi's sales. Focus on developing sales strategies, insights, and customer relationships across major US hotel chains.

Posted 7/17/2026full-timeChicago • Illinois, New York • 🇺🇸 United StatesSeniorLeadWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in Sales Strategy Development, Customer Relationship Management, and Market Analysis to drive growth and premiumization within the Bacardi portfolio. Proficient in leveraging insights and analytics to create impactful presentations and negotiate successful programs with key accounts.

Highest-signal resume keywords

Sales Strategy DevelopmentCustomer Relationship ManagementMarket AnalysisDistributor ManagementStrong Communication Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Sales ExperienceSWOT AnalysisForecastingMenu DevelopmentBusiness Reporting

Soft Skills

Relationship BuildingCollaborationActive ListeningValue CreationMutual Accountability

Tools & Technologies

Marketing ToolsAnalytics ToolsE-Commerce Platforms

Certifications & Qualifications

Bachelor’s Degree in Business Management

Industry Keywords

Spirits IndustryConsumer GoodsChain Account ManagementOn Premise SalesCustomer Events

About the role

Key responsibilities & impact

Steward processes and ways-of-working to inform, align, and enable system (Bacardi, Distributor, Customer) to support mutually beneficial business agenda and drive market share.
Act as lead in developing annual sales plans and strategies.
Understand the customers guests needs and customer wants. Integrate customer goals with Bacardi portfolio opportunities.
Heavily leverage insights, analytics, marketing tools to drive solutions, growth, and premiumization.
Assess SWOT, prioritize business opportunities.
Work with customer marketing to innovate traffic driving menu mentions for entire Bacardi portfolio of Core, Incubation, and Innovation brands.
Meet with National Hotel Chains (ex. Marriott, Hilton, Hyatt, Omni), & Regional/Local Food & Beverage Buyers in each major US region.
Partner with distributor On Premise sales teams, and Bacardi sales teams to foster strong account partnership.
Build relationships among ALL levels of account base, penetrate customer organization to understand all facets of the customer business.
Negotiate programs and portfolio support.
Build insight, and customer focused presentations that deliver the plan for the customer and Bacardi.
Participate in customer events that lead to strong partnerships.
Analyze business reports, collaborate on QBR, Chain Summits, and program post-analysis.
Ability to forecast at the brand and customer level & mitigate risk when applicable.
Evolve menu mix and share to promote long term premiumization for the guest experience, back bar spirit rationalization for future menu cocktail development, social media engagement, and develop better ways of working within Bacardi and our customer partners.

Requirements

What you’ll need

Bachelor’s degree in Business Management, or related area
Overall 8+ years of Sales experience, with at least 4 years on Calling on Customers/Chain Account Management, preferably within a spirits, or consumer goods sales environment.
Relationship builder. Through active listening and understanding.
Collaboration, value creation, and mutual accountability.
Strong communicator. Both verbal and written.
Distributor and Customer management experience. Inclusive of e-Commerce.
Strong business fundamentals. Inclusive of price structures, RTM, and supply chain.

Benefits

Comp & perks

Competitive Pay Package
Competitive Holiday/Paid Time Off, plus additional days offered ( i.e., volunteer day, allowing you to give back to the community)
Retirement/Pension Plan
Medical, Critical Illness, and Life Insurance
Employee Assistance Programs
Best-in-class, family-friendly, and inclusive leave policies