Market Manager

Bacardi

Market Manager guiding Bacardi Account Managers to achieve sales goals in Charleston, South Carolina. Developing customer strategies while maintaining key account relationships in the market.

Posted 7/2/2026full-timeCharleston • South Carolina • 🇺🇸 United StatesMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

As a Market Manager, you will guide a team of Bacardi Account Managers (BAMs) in your market to deliver sales goals and objectives within key customer accounts with excellence and celebrating the team’s achievements, big or small.
You will gain exposure to different elements of the sales and marketing organization in order to develop and execute customer strategies and business plans.
You will also maintain an account list of top influential accounts in your market and deliver KPI goals.
Coach, lead and inspire a team of talented direct reports to develop programs, promotions and activations and evaluate performance against sales forecast and quarterly goals.
Develop and support development plans for all direct reports.
Collaborate cross-functionally utilizing Bacardi resources and distributor partnerships to achieve maximize performance and sales efforts by achieving increased volumes while building long lasting business opportunities in your market and account universe.
Manage your team’s budget effectively and efficiently by applying thoughtful financial decisions to increase profitability and demonstrating strong financial acumen with an understanding of retail finances, pricing and logistics.
Serve as leader of market off-premise channel. Build local market sales execution plan in conjunction with state manager and region director to “own” sales target and KPIs.
Engage with new and existing customers to capitalize on business opportunities.

Requirements

What you’ll need

Bachelor’s degree in business or related field required
Ideally 3 years of sales experience, preferably in the spirits or beverage industry and 2 years of off-premise experience preferred
You understand the off-premise business and the critical business factors that drive and impact customers’ business decisions.
You are influential communicator with strong interpersonal skills.
You will have opportunities to display excellent written and verbal communication skills while also being relaxed, giving presentations in front of small groups of people including executives, Bacardi Primos, vendors and customers (both internal and external) at all levels of an organization.
You are computer proficient working in MS Office Products, including Word, Excel, PowerPoint and Outlook and can use advanced computer functions, including navigating the Internet.

Benefits

Comp & perks

Competitive Pay Package
Competitive Holiday/Paid Time Off, plus additional days offered ( i.e., volunteer day, allowing you to give back to the community)
Retirement/Pension Plan
Medical, Critical Illness, and Life Insurance
Employee Assistance Programs
Best-in-class, family-friendly, and inclusive leave policies
Additional Benefits may vary depending on the nature of your employment with Bacardi, your work location, and are subject to change.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

Sales ExperienceBusiness PlanningKPI ManagementPerformance EvaluationRetail Finances

Soft Skills

Influential CommunicationInterpersonal SkillsPresentation Skills

Certifications

Bachelor’s Degree in Business