Senior Brand Manager, US Oncology
Azurity Pharmaceuticals
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteJob Level
Senior
About the role
- Serve as Brand Lead for oncology in-line assets
- Serve as the cross-functional lead and collaborate with Commercial Analytics, Market Access Strategic Accounts, Medical Affairs' and Sales teams to develop and implement strategic and tactical planning for key stakeholders in the Landscape.
- Collaborate on conducting primary research and assessing secondary research data to garner market insights and inform brand strategy.
- Garner insights to develop and drive brand and portfolio strategies.
- Work with sales training, commercial functional partners, medical and legal teams on developing and implementing commercial training for the franchise
- Meticulous planning and execution through coordination of cross-functional teams to ensure smooth and timely launch.
- Oversee inbound and outbound advertising and promotional activities including print, online, electronic media and direct mail. Oversee development and production of promotional and collateral materials using internal creative graphic artist.
- Participate in the creation, development and implementation of the key customer (HCP, Pharmacist, Patients/Caregivers/Payer) plans that increase brand awareness and accelerate profitable revenue growth.
- Develop messaging for key tactical programs that drive market volume. Work with commercial operations and tactical vendors to develop, analyze and track KPIs and ROI in order to optimize execution of plan.
- Leverage customer insights to identify new and innovative programs and vehicles to meet the evolving needs of key oncology stakeholders.
- Continually assess competitive marketplace to anticipate changes in the future landscape so that strategies can be revised accordingly.
- Manage the development, production, and timely execution of promotional campaigns and key customer tactical plans that optimize brand awareness and performance relative to established brand goals. Manage in collaboration with inbound and outbound advertising partners to drive the development of promotional activities including print, electronic media, direct mail, and collateral materials to support the field; ensure compliance with legal, regulatory and company guidelines.
- Support New-Product Planning and Business Development Teams in the transition of assets to the Commercial Team.
- Manage monthly tactical budget and budget reconciliation process.
Requirements
- Bachelor's Degree.
- Minimum of 7 years of pharmaceutical industry marketing experience and a strong knowledge of marketing principles, including principles of brand management, professional promotion, patient education and pharmaceutical sales process.
- Oncology experience preferred.
- Demonstrated analytical and problem-solving skills.
- Experience in developing, implementing, and monitoring brand plans, budgets and management of external agencies.
- Experience with project management and timeline management and ability to manage multiple projects.
- Omnichannel marketing experience and knowledge of CRM systems (ie Veeva)
- Demonstrated ability and willingness to work effectively and seamlessly at multiple ‘altitudes’ within the organization.
- Flexible and able to execute within a dynamic, at times ambiguous, and rapidly changing environment with agility.
- Experience working in smaller growth company environment with rapid pace, high collaboration.
- Strong communication and presentation skills, both oral and written coupled with strong knowledge of MS Office: Word, PowerPoint, and Excel.
- Independent, self-starter, and able to work effectively in a collaborative team environment.
- Ability to effectively communicate with and present to senior management and executives across all company functions.
- Experience working closely with all sales force counterparts and gaining insights for sales force needs.
- Experience tracking and managing budgets with finance counterparts.
Benefits
- Unlock Your Earning Potential: Join our team and be rewarded with a competitive compensation package, including an annual bonus based on company performance, that recognizes your exceptional talent.
- Sales - In lieu of annual bonuses, we offer an Incentive compensation program that allows you to earn more - even over plan.
- Fuel Your Success: *Sales Only* - We understand the value of your hard work and provide a car reimbursement program and gas card for both business and personal use as part of our commitment to supporting you.
- Comprehensive Health Coverage: We value your well-being and offer excellent medical, dental, vision, and prescription coverage to ensure you and your family are always taken care of.
- Flexibility for Your Lifestyle: Achieve work-life balance with our hybrid work model, allowing you to work two days from home and three days in the office. *Excludes Sales, Manufacturing, and some Operations positions*
- Invest in Your Future: Our Retirement Savings Plan (401K) is designed to help you secure a comfortable retirement by matching dollar for dollar up to 5%.
- Time Off That Counts: Take advantage of our generous time off policy, which offers up to 15 vacation days annually + rollover (up to 40 hours) as well as five sick/wellness days. For new employees, vacation accrual will be prorated based on your start date.
- Meaningful Time with Your Loved Ones: We close between Christmas and New Year’s to give you an extra week off to spend quality time with your family and recharge.
- Enjoy the Holidays: Over the course of the year, Azurity recognizes 13 holidays.
- Invest in Your Education: We support your professional growth with tuition reimbursement for undergraduate and graduate level courses or certifications.
- Recognize and Be Recognized: Our Azurity High Five peer recognition platform allows you to celebrate your colleagues' accomplishments and receive recognition for your own outstanding work.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
pharmaceutical marketingbrand managementproject managementbudget managementanalytical skillsproblem-solving skillsomnichannel marketingCRM systemsmarket researchKPI tracking
Soft skills
communication skillspresentation skillscollaborationflexibilityagilityindependenceteamworkstrategic thinkingleadershipadaptability
Certifications
Bachelor's Degree