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Go-to-Market Lead
Aztec LabsGo-to-Market Lead responsible for driving product growth and user adoption at Aztec Labs. Working cross-functionally to develop market strategies and engage directly with users.
About the role
Key responsibilities & impact- Own the go-to-market strategy and execution for a key Aztec product
- Develop a deep understanding of users, their workflows, and their pain points
- Conduct customer and ecosystem interviews to gather actionable feedback
- Translate user insights into product recommendations and prioritization
- Create and execute growth initiatives to drive adoption and engagement
- Write compelling content including blog posts, product launches, guides, and announcements
- Work closely with product and engineering teams to shape roadmap decisions
- Track product performance and use data to inform growth initiatives
Requirements
What you’ll need- Have a strong bias toward action and ownership
- Are comfortable operating in ambiguous environments
- Are exceptional communicators, both written and verbal
- Enjoy speaking directly with users and customers
- Can move seamlessly between strategy and execution
- Have experience launching products, programs, or growth initiatives
- Are naturally curious and enjoy learning complex technical concepts
- Can work cross-functionally with product, engineering, and leadership teams
Benefits
Comp & perks- Highly competitive compensation package
- Flexible and remote work environment
- 25 days holiday + bank holidays annually
- An opportunity to work at the cutting edge of technology