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Ayvens

Content Specialist

Ayvens

Content Specialist developing and optimizing website and app content at Ayvens. Creating customer-focused communication and collaborating on marketing activities.

Posted 6/6/2026full-timeAmsterdam • 🇳🇱 NetherlandsMid-LevelSeniorWebsite

About the role

Key responsibilities & impact
  • Responsible for the substantive content of the website, banking environment, and app
  • Creating and publishing inspiring and relevant content for the target audience
  • Acting as the link between product content, service-oriented content, and customer communication
  • Ensuring coherence between content, customer experience, and inspiration
  • Contributing to the marketing activities assigned within the team
  • Developing, managing, and optimizing structural website content
  • Writing and updating content about savings products and processes
  • Translating complex information into clear, customer-focused language
  • Monitoring content performance and identifying opportunities for improvement
  • Collaborating with teams to ensure accuracy and up-to-date content
  • Safeguarding tone of voice, terminology, and consistency across various platforms
  • Researching relevant themes and topics for content strategy
  • Creating and maintaining content calendars and monitoring deadlines

Requirements

What you’ll need
  • A completed HBO or WO degree in Marketing Communication
  • Knowledge of AI-driven content generation, SEO, and GEO
  • Knowledge of digital accessibility standards
  • Ability to edit visual materials using Canva or Adobe Photoshop
  • Strong writing skills in Dutch
  • Team player with excellent sparring skills and strong stakeholder management abilities
  • Analytical and data-driven mindset
  • Proactive and decisive
  • At least 5 years of work experience in a content role, preferably in a complex or regulated environment
  • Experience with web content, customer communication, content strategies, content planning, and optimization
  • Affinity with financial products
  • Dutch (fluent, spoken and written) – excellent level
  • English (fluent, spoken and written)

Benefits

Comp & perks
  • Comprehensive rewards and recognition
  • Professional growth opportunities
  • Training and experience on the job
  • Health atmosphere
  • Wide variety of benefits for mental and physical strength and work-life balance
  • Authentic self engagement and collaboration

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools
content creationSEOGEOdigital accessibility standardscontent optimizationcontent strategycontent planningwriting in Dutchediting visual materialsAI-driven content generation
Soft Skills
team playerstakeholder managementanalytical mindsetdata-driven mindsetproactivedecisivestrong writing skillsexcellent communicationcollaborationattention to detail