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Tech Stack
Tools & technologiesCyber Security
About the role
Key responsibilities & impact- Lead annual and quarterly marketing planning processes to align marketing goals with corporate goals.
- Build and evolve cross-portfolio frameworks that connect brand, demand generation, campaigns, and launch strategies.
- In collaboration with RevOps define quarterly and annual goals, KPIs, and budgets that directly tie marketing efforts to pipeline creation, velocity, and revenue contribution.
- Define and manage the brand process.
- Build and operationalize the strategic frameworks, tools, and processes that accelerate go-to-market performance.
- Design and optimize team communications, planning cadence and reporting.
- Collaborate with marketing operations on executive dashboards and forecasting models for marketing performance, ROI, and contribution to business outcomes.
- Build an AI Native creative design engine.
- Drive AI-first marketing execution—leveraging generative AI, predictive analytics, machine learning, and automation for content creation, hyper-personalization, dynamic campaign optimization, predictive lead scoring, audience segmentation, and autonomous workflows.
- Identify, pilot, and scale AI tools that dramatically improve marketing productivity, personalization at scale, and performance.
- Collaborate with the internal AI team to ensure marketing is leveraging AI to help scale the organization.
- Build, lead, and develop a high-performing team of designers, agents, and AI specialists.
- Foster a culture of data-driven decision-making, experimentation, and innovation.
- Partner seamlessly across the marketing leadership organization to help functional leaders.
Requirements
What you’ll need- 15+ years of progressive marketing experience in B2B SaaS or Cybersecurity, with at least 5+ years in senior integrated marketing roles.
- Proven track record building and scaling integrated marketing programs that deliver measurable pipeline and revenue impact in high-growth enterprise software environments.
- Deep expertise in marketing operations, MarTech stack architecture (e.g., Marketo, HubSpot, Salesforce, analytics platforms), lead lifecycle management, and attribution modeling.
- Hands-on experience with AI/ML applications in marketing (generative AI, predictive analytics, automation) and a track record of driving efficiency gains through AI adoption.
- Strong analytical skills with the ability to translate data into actionable strategy and executive storytelling.
- Experience leading and developing high-performing marketing teams in a remote-first environment.
- Bachelor’s Degree (or equivalent experience).
Benefits
Comp & perks- stock options
- attractive benefits
- annual bonus
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
marketing planningKPI definitionbudget managementAI marketing executionpredictive analyticsmachine learningautomationlead lifecycle managementattribution modelingdata-driven decision-making
Soft Skills
team leadershipcollaborationcommunicationstrategic thinkinginnovationexperimentationanalytical skillsstorytelling
Certifications
Bachelor’s Degree