Salesforce Developer

• Define and own the end-to-end multi-cloud architecture across Sales Cloud, Service Cloud, Marketing Cloud, Data Cloud, and supporting platforms.
• Create target state architecture diagrams, integration maps, and Data Cloud object models.
• Translate business goals like 360-degree profiles, personalization, and attribution into clear and scalable technical designs.
• Ensure all designs follow Salesforce GA best practices, performance guidelines, and compliance standards.
• Lead discovery including audits, configuration reviews, integration assessments, and stakeholder workshops.
• Perform gap analysis between the current landscape and the desired future state.
• Establish roadmaps, prioritized backlogs, and foundational architectural principles.
• Validate data readiness and integration feasibility across Snowflake, S3, CommerceTools, GA4, TrustArc, and other systems.
• Design ingestion pipelines from Salesforce clouds, Marketing Cloud, Snowflake, S3, ERP, membership systems, GA4, and TrustArc.
• Define DLO/DMO mappings, identity resolution rules, transformations, and calculated insights such as CLV, RFM, and churn.
• Architect segmentation and activation patterns, governance frameworks, consent alignment, and retention controls.
• Ensure accurate, scalable identity resolution and creation of a unified 360 Diver Profile.
• Rationalize Marketing Cloud business units, authentication, data models, subscriber keys, and journey design.
• Architect multilingual, modular content and personalization frameworks.
• Align Marketing Cloud with CRM and Data Cloud through synchronized DEs, event models, and activation flows.
• Ensure customer journeys follow global consent, privacy, and suppression rules.
• Design and govern cross-cloud integrations including Salesforce to Marketing Cloud, Salesforce to Data Cloud, Data Cloud to Marketing Cloud, and Snowflake/S3 to Data Cloud.
• Define integration patterns including API-led, ETL, event-driven, and reverse ETL.
• Ensure secure, tokenized connectivity using OAuth 2.0, Named Credentials, and governance around versioning and auditing.
• Establish frameworks for monitoring, alerting, reconciliation, and error handling.
• Define scalable data models, clean object relationships, and standardized lifecycle processes across Sales and Service Cloud.
• Drive automation using Flows while eliminating legacy builders.
• Establish forecasting, attribution, and user experience optimization patterns.
• Ensure CRM evolves into a single source of truth across global teams.
• Architect role hierarchies, permission sets, and sharing rules.
• Apply data classification, encryption, and audit frameworks.
• Ensure compliance with DPDP, GDPR, CCPA, and global privacy requirements.
• Oversee TrustArc-based consent architecture across CRM, Marketing Cloud, and Data Cloud.
• Lead Change Control Board governance, design reviews, and release management processes.
• Define QA strategy across functional, integration, identity resolution, and regression layers.
• Ensure test coverage reflects cross-cloud flows and multi-cloud dependencies.
• Validate that UAT aligns with business outcomes and end-to-end journeys.
• Produce architecture decks, runbooks, data catalogs, and flow documentation.
• Train admins, developers, marketers, and sales teams on the architecture.
• Participate in quarterly architecture reviews and roadmap refinement.
• Support managed services teams to prevent architecture drift.
• Act as the primary architecture authority.
• Make decisions that balance configurability, performance, compliance, and long-term maintainability.
• Review configurations and customizations before deployment.
• Ensure all Salesforce clouds and integrated systems operate as a cohesive platform.

Staff Salesforce Architect

Senior Salesforce Developer

Senior Salesforce Developer

Salesforce Developer – Senior

Salesforce Engineering Manager