Avid

Senior Director, Enterprise Marketing

Avid

full-time

Posted on:

Location Type: Hybrid

Location: California • United States

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Job Level

Senior

Tech Stack

SFDC

About the role

  • Lead the strategy and execution of Avid’s B2B marketing plans globally.
  • Collaborate closely with the sales, customer success, and channel partner teams.
  • Oversee field marketing efforts to ensure regional strategies are effectively executed.
  • Define, implement, and optimize global strategy for company website(s).
  • Develop and maintain effective email marketing strategies.

Requirements

  • Minimum of 10 years in B2B marketing, with at least 5 years in a leadership role within a SaaS or technology company of similar size.
  • Proven ability to develop and execute comprehensive marketing strategies that drive business growth.
  • Demonstrated experience in aligning marketing initiatives with sales objectives to achieve company goals.
  • Strong background in developing and executing successful Account-Based Marketing / Experience (ABM/ABX) strategies.
  • Familiarity with marketing automation tools and CRMS, specifically Salesforce.com, 6sense, and Marketo.
Benefits
  • Health insurance
  • Health and wellness programs
  • Flexible working hours
  • Paid time off
  • Professional development opportunities
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
B2B marketingmarketing strategyemail marketingAccount-Based MarketingAccount-Based Experiencemarketing automation
Soft Skills
leadershipcollaborationstrategic thinkingcommunication