Marketing Campaign Manager
Cordance
Marketing Coordinator, B2B/Agency Marketing
Avex E-commerce
full-time
Posted on:
Location Type: Hybrid
Location: 🇺🇸 United States
Visit company websiteJob Level
Mid-LevelSenior
About the role
- Support B2B marketing initiatives for Avex’s internal agency brand and client retention marketing efforts.
- Agency-side role working across multiple eCommerce brands with prior B2B marketing experience.
- Produce high-quality copywriting for B2B audiences: blog posts, case studies, email campaigns, event promotions.
- Coordinate B2B-focused advertising campaigns, schedule posts, manage event logistics, track budgets, and write blogs tailored to agency and partner audiences.
- Collaborate with internal teams to execute marketing strategies that promote the agency’s services and highlight expertise in the eCommerce space.
- Conduct market research to identify growth opportunities, particularly in the B2B eCommerce sector.
- Create compelling content—blogs, case studies, presentations—that showcases Avex’s value to prospective and current clients.
- Manage the agency’s digital presence, update website content, coordinate B2B social media posts, and support email marketing campaigns.
- Develop content briefs for client email campaigns focused on D2C retention marketing strategies; write and schedule D2C email campaigns.
- Segment email lists, conduct A/B testing, and ensure compliance with email best practices.
- Assist in planning B2B-focused webinars, workshops, conferences, and partner events; write promotional copy and follow-up communications.
- Support partnership initiatives with eCommerce platforms, technology providers, and industry associations, crafting content for joint marketing efforts.
- Track and analyze KPIs for B2B campaigns and content performance; prepare reports to inform data-driven improvements.
Requirements
- You have proven B2B marketing experience—ideally in an agency setting.
- You're a strong copywriter
- You're familiar with various Email Service Providers, such as Klaviyo
- You're familiar with Shopify and Shopify Partners
- You will travel for events
- You’re passionate about eCommerce, technology and/or design.
- You hold yourself and others accountable.
- You’re competitive and love winning as a team.
- You have high standards and expect the same from your team.
- You understand we're a growing company and everyone wears multiple hats.
- You understand that there will be “easy weeks” but also “busy weeks” where we need to help each other out.
- You can work autonomously without being micromanaged.
Benefits
- We offer unlimited PTO
- We offer remote or flexible working
- We value work-life balance
- We reward people based on their accomplishments and contributions
- We strive to make a difference in our clients' businesses
- We take burnout seriously and do our best to monitor it
- We treat people like adults, as long as they treat others with the same respect
- We have extremely high standards
- We're highly competitive in the industry and we love winning as a team
- We prioritize people over profits
- We donate a percentage of revenue to No Kid Hungry
- 401K with company matching
- Remote (Optional / Hybrid)
- Untracked PTO and sick days
- Paid holidays
- Monthly WiFi & Wellness stipends
- Yearly Training & Office Equipment stipends
- Aetna Healthcare, Dental, Vision
ATS Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
B2B marketingcopywritingemail marketingA/B testingmarket researchcontent creationdigital marketingevent planningbudget trackingD2C retention marketing
Soft skills
accountabilityteam collaborationcompetitive spirithigh standardsautonomyadaptabilitycommunicationcreativityproblem-solvingtime management
