
Group Product Manager – In-Store Digital Media, ESL
Avery Dennison
full-time
Posted on:
Location Type: Remote
Location: Argentina
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Salary
💰 $128,550 - $171,400 per year
About the role
- Own product vision and roadmap for In-Store Digital Media and ESL product lines, with accountability for business outcomes including retailer adoption, brand revenue, and margin performance
- Define and track success metrics that connect product initiatives to business results, not just feature delivery
- Make prioritization decisions based on customer value and business impact, adjusting course as you learn what works
- Identify market adjacencies that expand the addressable market and develop effective product strategies to pursue them
- Conduct ongoing customer research, including weekly conversations with retailers, brands, and store operations teams
- Identify customer problems and opportunities through direct engagement, translating insights into product strategy
- Design and run experiments to validate product hypotheses before committing significant engineering resources
- Build evidence-based business cases for new initiatives, including market sizing and competitive positioning
- Lead, mentor, and develop product managers, with emphasis on building discovery capabilities and strategic thinking
- Foster a team culture focused on learning and outcomes rather than output volume
- Create clarity on goals and priorities while giving team members autonomy in how they achieve results
- Partner with engineering and design as part of integrated product teams, collaborating on solutions rather than handing off requirements
- Work with sales, marketing, and customer success on go-to-market strategy, positioning, and sales enablement
- Communicate product strategy, progress, and learnings to executive leadership and stakeholders
Requirements
- 8+ years of product management experience, including 3+ years leading or managing other product managers
- Demonstrated track record of delivering products that achieved measurable business outcomes
- Experience with B2B products, preferably in retail, media, advertising technology, or hardware/software solutions
- Strong customer research skills with experience conducting discovery interviews and translating insights into strategy
- Experience navigating ambiguous, early-stage product challenges where the path forward required experimentation
- Excellent communication skills, with ability to influence without authority across engineering, design, and commercial teams
- Customer-focused product leader who approaches problems from the customer's lens.
Benefits
- Health insurance
- Retirement plans
- Paid time off
- Flexible work arrangements
- Professional development opportunities
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
product managementcustomer researchproduct strategybusiness case developmentmarket sizingcompetitive positioningexperiment designsuccess metrics trackingB2B product experienceretail product experience
Soft Skills
leadershipmentoringstrategic thinkingcommunicationcustomer focuscollaborationproblem-solvingadaptabilityinfluence without authorityteam culture building