Marketing Coordinator
Avalon Healthcare Solutions
internship
Posted on:
Location Type: Remote
Location: Florida • United States
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Tech Stack
About the role
- Assist with migration from ActiveCampaign to Salesforce Marketing Cloud
- Support data cleansing, list validation, and field mapping
- QA email builds, workflows, and automation logic
- Help maintain data accuracy and system integrity during transition
- Assist with audience segmentation and target list development (including TPAs, Brokers, and Small Health Plans)
- Support execution of nurture and drip campaigns
- Clean, prepare, and validate contact lists
- Track and report basic campaign performance metrics
- Support event-related campaigns and logistics for conferences/events
- Support development and maintenance of marketing dashboards and KPI tracking
- Assist with campaign performance reporting and data analysis
- Help manage and organize marketing data across platforms (CRM, marketing automation tools)
- Identify data gaps and support ongoing data quality improvements
- Leverage AI tools to support content drafting, campaign optimization, data analysis, and workflow efficiency
- Assist in documenting marketing processes, workflows, and best practices
Requirements
- Current undergraduate or graduate student in Marketing, Business, Communications, or related field
- Strong attention to detail and organizational skills
- Ability to manage multiple projects in a remote environment
- Strong written and verbal communication skills
- Analytical mindset with comfort working in spreadsheets and marketing tools
- Interest in healthcare, B2B marketing, or growth marketing
- Experience with the MS Office suite of products
- Experience with marketing automation platforms (ActiveCampaign, HubSpot, Salesforce Marketing Cloud, etc.)
- Familiarity with CRM systems
- Experience supporting email campaigns or digital marketing initiatives
- Understanding of segmentation, nurture logic, and campaign workflows
- Familiarity with SharePoint Online or digital content repositories
- Experience with project management tools
- Event coordination experience
Benefits
- This position is eligible for remote work, but quarterly travel will be required to Avalon's corporate office located in Tampa, Florida.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
data cleansinglist validationfield mappingemail buildsworkflowsautomation logicaudience segmentationcampaign performance metricsdata analysiscampaign workflows
Soft Skills
attention to detailorganizational skillsproject managementwritten communicationverbal communicationanalytical mindsetmulti-project management