Avalere

Associate Director – Media Data Science

Avalere

full-time

Posted on:

Location Type: Remote

Location: District of Columbia • Illinois • United States

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Salary

💰 $120,000 - $165,000 per year

Job Level

Senior

Tech Stack

SQLTableau

About the role

  • Lead advanced measurement strategy across HCP and DTC campaigns, including MMM, multi-touch attribution, incrementality testing, brand affinity, and lift studies.
  • Integrate and analyze healthcare datasets including IQVIA, Crossix, PurpleLab, Experian, Medicaid, and other claims or identity-based data sources to quantify media impact.
  • Connect exposure across linear TV, Google, SEM, display, paid social, radio, and programmatic to business outcomes and promotional KPIs.
  • Query and manipulate large datasets within Snowflake, operating within a medallion (Bronze/Silver/Gold) data architecture.
  • Build structured datasets and dashboards in Tableau and Looker that support real-time insight generation and executive reporting.
  • Translate statistical and modeling outputs into clear, actionable storylines that demonstrate how campaigns drive business performance.
  • Develop executive-ready PowerPoint presentations that bring data to life for clients and senior stakeholders.
  • Collaborate closely with Media Strategy, Data Strategy, Engineering, and Account teams to ensure measurement frameworks are aligned with business objectives.
  • Mentor analysts and foster a culture of innovation, rigor, and cross-functional partnership within the data science function.

Requirements

  • 6–10+ years of experience in data science, advanced analytics, or media measurement, preferably within healthcare or pharma.
  • Deep experience with MMM, multi-touch attribution, lift studies, and healthcare claims analysis.
  • Proficiency in SQL and Snowflake; experience operating within medallion data architecture environments.
  • Strong Tableau and/or Looker development skills.
  • Experience leveraging IQVIA, Crossix, PurpleLab, Experian, or similar healthcare data platforms.
  • Advanced PowerPoint skills with ability to communicate complex analysis clearly and persuasively.
  • Proven ability to translate omnichannel media data into measurable business impact narratives.
Benefits
  • 401K plan with employer match contribution up to 4%
  • Life insurance
  • Disability coverage
  • Medical, dental, and vision plans
  • Flexible working arrangements (hybrid and remote)
  • 20 vacation days plus one personal well-being day
  • 9 public holidays
  • Gifted end-of-year holidays
  • Early Summer Friday finish in June, July, and August
  • Free counselling through employee assistance program
  • Personalized health support
  • Enhanced maternity, paternity, and family leave policies
  • Continuous opportunities for professional development with on-demand training
  • Global mobility opportunities
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
MMMmulti-touch attributionincrementality testingbrand affinitylift studiesSQLSnowflakeTableauLookerhealthcare claims analysis
Soft Skills
communicationmentoringcollaborationstorytellinginnovationrigorpersuasiveness