Associate Director – Media Data Science

Avalere

Associate Director of Media Data Science at Avalere Health leading advanced media analytics across HCP and DTC campaigns. Innovating healthcare media measurement and translating insights into business narratives.

Posted 4/14/2026full-timeRemote • District of Columbia, Illinois, New York, Pennsylvania • 🇺🇸 United StatesSenior💰 $120,000 - $165,000 per yearWebsite

Tech Stack

Tools & technologies

SQLTableau

About the role

Key responsibilities & impact

Lead advanced measurement strategy across HCP and DTC campaigns, including MMM, multi-touch attribution, incrementality testing, brand affinity, and lift studies.
Integrate and analyze healthcare datasets including IQVIA, Crossix, PurpleLab, Experian, Medicaid, and other claims or identity-based data sources to quantify media impact.
Connect exposure across linear TV, Google, SEM, display, paid social, radio, and programmatic to business outcomes and promotional KPIs.
Query and manipulate large datasets within Snowflake, operating within a medallion (Bronze/Silver/Gold) data architecture.
Build structured datasets and dashboards in Tableau and Looker that support real-time insight generation and executive reporting.
Translate statistical and modeling outputs into clear, actionable storylines that demonstrate how campaigns drive business performance.
Develop executive-ready PowerPoint presentations that bring data to life for clients and senior stakeholders.
Collaborate closely with Media Strategy, Data Strategy, Engineering, and Account teams to ensure measurement frameworks are aligned with business objectives.
Mentor analysts and foster a culture of innovation, rigor, and cross-functional partnership within the data science function.

Requirements

What you’ll need

6–10+ years of experience in data science, advanced analytics, or media measurement, preferably within healthcare or pharma.
Deep experience with MMM, multi-touch attribution, lift studies, and healthcare claims analysis.
Proficiency in SQL and Snowflake; experience operating within medallion data architecture environments.
Strong Tableau and/or Looker development skills.
Experience leveraging IQVIA, Crossix, PurpleLab, Experian, or similar healthcare data platforms.
Advanced PowerPoint skills with ability to communicate complex analysis clearly and persuasively.
Proven ability to translate omnichannel media data into measurable business impact narratives.

Benefits

Comp & perks

401K plan with employer match contribution up to 4%
Life insurance
Disability coverage
Medical, dental, and vision plans
Flexible working arrangements (hybrid and remote)
20 vacation days plus one personal well-being day
9 public holidays
Gifted end-of-year holidays
Early Summer Friday finish in June, July, and August
Free counselling through employee assistance program
Personalized health support
Enhanced maternity, paternity, and family leave policies
Continuous opportunities for professional development with on-demand training
Global mobility opportunities

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

MMMmulti-touch attributionincrementality testingbrand affinitylift studiesSQLSnowflakeTableauLookerhealthcare claims analysis

Soft Skills

communicationmentoringcollaborationstorytellinginnovationrigorpersuasiveness