Vice President, Marketing and Communications

Availity

Vice President of Marketing & Communications at Availity shaping marketing strategy to accelerate growth. Leading a high-performing team in transforming healthcare marketing through AI and data-driven insights.

Posted 7/14/2026full-timeRemote • 🇺🇸 United StatesLeadWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in developing and executing integrated marketing strategies that drive growth and enhance brand positioning, with a strong focus on AI adoption and team leadership in complex environments.

Highest-signal resume keywords

Marketing LeadershipAI-Enabled Marketing OrganizationsProduct MarketingDigital MarketingHealthcare Industry Exposure

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Market-Facing StrategyContent CreationPipeline GenerationRevenue GrowthOperational EfficiencyProduct Lifecycle ManagementMarket IntelligenceCompetitive PositioningOmnichannel EngagementTransformation Leadership

Soft Skills

Executive PresenceInfluencing Senior StakeholdersTeam BuildingCommunication SkillsAccountability

Tools & Technologies

Marketing TechnologiesAutomation ToolsAI Tools

Industry Keywords

HealthcareBrand StrategyCorporate CommunicationsPublic RelationsThought Leadership

About the role

Key responsibilities & impact

Define and lead an integrated, enterprise-wide, market-facing marketing and communications strategy aligned to growth objectives and long-term value creation
Translate business priorities into clear, executable roadmaps with defined ownership, outcomes, and ROI
Position Availity as a category leader through differentiated positioning, thought leadership, and market-shaping narratives
Lead omnichannel engagement anchored in high-quality content creation
Champion the adoption of AI, automation, and advanced marketing technologies to increase productivity
Drive accountability for outcomes tied directly to pipeline generation, revenue growth, and customer engagement
Oversee end-to-end strategy and execution across marketing
Serve as a strategic advisor on corporate communications, public relations, and executive messaging
Build and lead a high-performing team with strong accountability for both outcomes and behaviors
Communicate strategies, performance, and investment decisions clearly and with impact to executive leadership and the Board

Requirements

What you’ll need

12+ years of progressive marketing leadership experience, including executive roles
Proven success driving measurable growth in complex environments
Expertise across product marketing, digital, brand, and communications
Demonstrated ability to build AI-enabled, high-performing marketing organizations
Strong track record of leading transformation, scaling teams, and improving operational efficiency
Strong executive presence with experience influencing senior stakeholders and Boards
Well-versed in evolving marketing trends and competitive strategies in the technology landscape
Strong grasp of end-to-end product lifecycle and its alignment to go-to-market success
In-depth knowledge of market intelligence and competitive positioning
Healthcare industry exposure preferred

Benefits

Comp & perks

Competitive salary
Bonus structure
Generous HSA company contribution
Healthcare, vision, dental benefits
401k match program starting on day one
Unlimited PTO for salaried associates + 9 paid holidays
19 days of PTO for hourly associates
Gym membership reimbursement up to $250/year
Education reimbursement
Paid Parental Leave for both moms and dads