Availity

Senior Content Marketing Writer

Availity

full-time

Posted on:

Location Type: Remote

Location: United States

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Job Level

Senior

About the role

  • Own the development of high-impact assets—bylines, white papers, eBooks, campaigns.
  • Collaborate with PR, product marketing, subject-matter experts, and demand gen teams.
  • Partner with marketing and PR to translate annual goals into content plans.
  • Write persuasive, technically credible content for various audience segments.
  • Create multi-channel content that works across web, email, social, and events.
  • Maintain a library of modular content blocks for reuse across campaigns.

Requirements

  • 7–10+ years in content marketing, copywriting, or related writing roles in B2B environments
  • Industry experience in healthcare technology OR health plans/RCM, health IT
  • Bachelor’s degree in English, Journalism, Communications, Marketing, or related field; advanced degree or formal writing training a plus.
  • Exceptional writing, editing, and storytelling skills with a portfolio demonstrating long-form thought leadership, product and solution content, executive ghostwriting.
  • Ability to synthesize complex topics into clear narratives targeted at healthcare executives.
  • Familiarity with healthcare delivery and financing, RCM, interoperability standards
  • Proven ability to manage multiple projects and deadlines
  • Experience using AI tools (e.g., ChatGPT/custom GPTs) for content production
Benefits
  • Competitive salary
  • Bonus structure
  • Generous HSA company contribution
  • Healthcare, vision, dental benefits
  • 401k match program
  • Unlimited PTO for salaried associates + 9 paid holidays
  • Reimbursement up to $250/year for gym memberships, racing events, weight management programs
  • Education reimbursement
  • Paid Parental Leave for birth and adoptive parents
  • Community engagement opportunities

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
content marketingcopywritingwritingeditingstorytellinglong-form thought leadershipproduct contentsolution contentexecutive ghostwritingsynthesizing complex topics
Soft skills
collaborationpersuasionproject managementdeadline management
Certifications
Bachelor’s degree in EnglishBachelor’s degree in JournalismBachelor’s degree in CommunicationsBachelor’s degree in Marketingadvanced degree in related fieldformal writing training