Campaign Marketing Manager

Autodesk

Campaign Marketing Manager responsible for defining creative strategies and go-to-market campaigns for Autodesk's AECO portfolio. Collaborating with global teams to resonate with students and educators.

Posted 7/30/2026full-timeDenver • California, Colorado, Massachusetts, Oregon • 🇺🇸 United StatesMid-LevelSenior💰 $74,000 - $133,100 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in developing and executing global marketing campaigns, leveraging data-driven analysis and generative AI to optimize strategies and enhance audience engagement. Proficient in managing cross-functional communications and delivering impactful creative concepts aligned with business objectives.

Highest-signal resume keywords

Global Marketing Campaign DevelopmentGenerative AI / Machine Learning ProficiencyCampaign Management Tools (Draftr, Marketo, Airtable, CMT, Allocadia)Data Analytics Tools (Adobe Customer Journey Analytics, Power BI, FullStory)Excellent Written and Verbal Communication Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Campaign DevelopmentCreative Concept DesignData-Driven AnalysisAudience Analysis and SegmentationA/B TestingMultivariate TestingIncrementality Testing

Soft Skills

CollaborationInfluencing Cross-Functional TeamsStrategic Thinking

Tools & Technologies

DraftrMarketoAirtableSalesforce Campaign Management ToolAllocadiaAdobe Customer Journey AnalyticsPower BIFullStory

Industry Keywords

Marketing Return on Investment (ROMI)Audience-Centered ApproachCreative BriefsCampaign ResourcesGlobal Markets

About the role

Key responsibilities & impact

Responsible for developing and producing the primary campaign deliverables, creative concepts, and the set of items defined in the strategic brief, ensuring consistency, quality, and on-time delivery in collaboration with external agencies
Oversee internal or employee-facing communications strategy as appropriate for the scale and relevance of campaigns
Proficient in designing prompts for AI, rapid iteration, and evaluating outputs
Collaborate with cross-functional teams: audience marketing, field marketing, digital strategy, field enablement, as well as curriculum and certification programs, to align strategies, expected outcomes, and reporting
Adopt an audience-centered approach at every stage of the lifecycle, understanding needs, preferences, behaviors, and demographic characteristics of target audiences to guide creation of relevant, impactful, and engaging content
Develop creative campaign concepts — for example theme and visual identity — from ideation through execution, in collaboration with agencies
Provide campaigns, resources, and execution playbooks to client-facing teams for rollout across global markets
Manage the strategy and development of global nurture campaigns, focusing on the first 60 days after audience downloads and beyond
Meet or exceed marketing return on investment (ROMI) targets, consistently leveraging data-driven analysis to inform decision-making
Manage cross-functional communications, briefings, and quarterly business updates

Requirements

What you’ll need

Bachelor’s degree or equivalent in marketing, communications, or equivalent professional experience
Minimum of 5 years’ experience developing global marketing campaigns for a large enterprise
Proficiency with campaign management tools (Draftr, Marketo, Airtable, CMT — Salesforce Campaign Management Tool, Allocadia)
Knowledge of data analytics tools (Adobe Customer Journey Analytics, Power BI, FullStory) is a plus
Proven experience using generative AI / machine learning (GenAI/ML) to accelerate campaign strategy, creative design, content variants, audience analysis and segmentation, channel optimization, and experience design (A/B, multivariate testing, incrementality)
Demonstrated track record of influencing large, global, cross-functional teams from planning through execution
Excellent written and verbal communication skills for creating customer-facing campaigns, resources, creative briefs, and strategic campaign presentations

Benefits

Comp & perks

Annual cash bonuses
Commissions for sales roles
Stock grants
Comprehensive benefits package