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Autodesk

Senior Manager, Global Field Marketing

Autodesk

Senior Manager overseeing integrated marketing strategy for Autodesk’s Construction business. Leading ABM and Field Marketing to drive engagement, pipeline, and revenue.

Posted 4/21/2026full-timeRemote • California, Colorado, Massachusetts, Oregon • 🇺🇸 United StatesSenior💰 $115,000 - $206,910 per yearWebsite

About the role

Key responsibilities & impact
  • Lead, coach, and develop a high-performing team responsible for ABM and field marketing strategy and execution in support of Autodesk’s Construction business
  • Build and execute integrated marketing plans that align target account priorities, regional opportunities, and broader business goals
  • Partner closely with Sales leadership to identify strategic accounts, key segments, and territory priorities, and translate them into focused marketing programs
  • Develop and execute multi-channel ABM strategies that increase awareness, engagement, pipeline creation, and opportunity acceleration within target accounts
  • Oversee the planning and execution of field marketing programs, including executive events, customer programs, industry events, webinars, roundtables, and regional activations
  • Collaborate with Product Marketing, Campaigns, Digital, Content, and Sales teams to deliver personalized messaging, compelling experiences, and coordinated follow-up strategies
  • Ensure alignment between ABM efforts and broader demand generation initiatives to maximize impact and improve the customer journey
  • Use data and insights to evaluate program performance, optimize investments, and communicate business results to stakeholders
  • Manage budget, forecasting, and resource allocation across ABM and field marketing programs
  • Help create strong connections between marketing and sales by supporting enablement, visibility into performance, and shared accountability for outcomes

Requirements

What you’ll need
  • Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent experience
  • 8+ years of experience in B2B marketing, including experience in field marketing, account-based marketing, demand generation, or integrated marketing
  • 3+ years of people management experience with a proven ability to lead, develop, and inspire high-performing teams
  • Demonstrated success building and executing ABM strategies and field marketing programs that drive measurable pipeline and revenue impact
  • Experience partnering closely with Sales teams to align marketing programs to account, segment, and territory priorities
  • Strong understanding of account-based marketing principles, including account selection, personalization, engagement strategy, and measurement
  • Experience planning and executing customer-facing programs such as events, executive engagements, webinars, roundtables, and industry activations
  • Familiarity with marketing automation, CRM, and ABM platforms such as Marketo, HubSpot, Salesforce, 6sense, Demandbase, or similar tools
  • Strong analytical and problem-solving skills, with the ability to use performance data to inform decisions and improve outcomes
  • Excellent communication, collaboration, and stakeholder management skills in a matrixed environment or supporting technology solutions for construction, design, engineering, or adjacent industries

Benefits

Comp & perks
  • Health and financial benefits
  • Time away
  • Everyday wellness programs

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
account-based marketingfield marketingdemand generationintegrated marketingprogram performance evaluationpipeline creationbudget managementresource allocationevent planningcustomer engagement strategy
Soft Skills
leadershipteam developmentcollaborationcommunicationstakeholder managementanalytical skillsproblem-solvinginspirationstrategic thinkingvisibility into performance