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Auditdata

Account-Based Marketing Manager – Hearing Care Practice Management

Auditdata

Marketing Manager responsible for driving brand awareness and demand generation for digital healthcare solutions in North America. Collaborating with sales and marketing teams to execute personalized marketing strategies.

Posted 7/8/2026full-timeRemote • Illinois, Massachusetts, New Jersey, New York, North Carolina, South Carolina, Virginia • 🇺🇸 United StatesMid-LevelSeniorWebsite

About the role

Key responsibilities & impact
  • Lead marketing efforts in the US and Canada
  • Drive brand awareness, demand generation, and pipeline for Practice Management Software
  • Own ABM Strategy & Execution, build and refine target account list
  • Design and run personalized ABM plays
  • Partner deeply with Sales teams on account planning and joint outreach
  • Implement a measurement framework to track ABM effectiveness
  • Position Auditdata Manage as the go-to PMS solution
  • Execute across the marketing mix, own projects end-to-end
  • Lead high-value marketing moments like roundtables and industry events
  • Select, implement, and optimize ABM tech stack in collaboration with MarOps

Requirements

What you’ll need
  • 6+ years of B2B marketing experience
  • At least 3 years hands-on running 1:1 and 1:few Account-Based Marketing programs
  • Proven track record of measurable pipeline and revenue impact
  • Skilled in copywriting, messaging, content strategy, proofreading
  • Strong command of ABM tech stack (e.g., intent data platforms like 6sense or Demandbase)
  • Familiarity with CRM (e.g., Salesforce)
  • Must be fluent in English.

Benefits

Comp & perks
  • Health insurance
  • Flexible work arrangements
  • Professional development
  • Remote work options

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools
Account-Based MarketingDemand GenerationPipeline ManagementContent StrategyCopywritingMeasurement Framework ImplementationProject ManagementPersonalized Marketing PlaysSales CollaborationProofreading