Atlays

Marketing

• Working in a two-person team with a part-time Marketing Director, you will support missions for startups and innovative SMEs.
• Contributing to the development of marketing strategy documents for our clients: desk research and market analysis, competitive intelligence and benchmarking.
• Analyzing marketing performance using quantitative data: collecting and processing data, producing and interpreting reports, monitoring KPIs and providing optimization recommendations.
• Implementing marketing action plans, in particular: brand communication and managing/optimizing all digital marketing channels (SEO, web campaigns, website optimization, community management/social media management, email marketing…).
• Developing and distributing content (videos, articles, newsletters, emails…) across various channels: website, social media, newsletters, etc.
• Measuring performance and reporting key indicators (KPIs).

Marketing Associate