Senior Associate Product Manager – Digital Originations

Atlantic Union Bank

. Define and own the digital deposit origination strategy aligned with organizational goals .

Posted 5/7/2026full-timeRichmond • Virginia • 🇺🇸 United StatesSenior💰 $90,179 - $150,557 per yearWebsite

About the role

Key responsibilities & impact

Define and own the digital deposit origination strategy aligned with organizational goals
Identify market trends, customer needs, and competitive insights to inform digital origination roadmap
Lead vendor selection and management for digital deposit origination platforms and related services
Ensure vendor performance meets business objectives
Design and continuously improve the end-to-end digital deposit account opening experience
Collaborate with the digital technology team to optimize UX/UI to ensure intuitive, frictionless journeys
Partner with technology to integrate digital origination platforms with other core systems, including online banking, CRM and other customer-facing or operational platforms to ensure seamless data exchange and deliver a unified, consistent customer and teammate experience
Establish and track KPIs such as conversion rates, time-to-open, abandonment rates, and customer satisfaction
Use data-driven insights to optimize processes and enhance outcomes
Work with technology teams to implement solutions, manage integrations, and ensure scalability
Partner with legal, compliance and risk teams to maintain regulatory adherence

Requirements

What you’ll need

Bachelor’s degree required
5+ years of experience in digital banking, product management, or Fintech
Proven track record in product management, digital originations or onboarding platforms
Strong analytical, strategic thinking, and vendor negotiation skills
Excellent communication and stakeholder management abilities
Strategic mindset with ability to translate vision into actionable items
Customer-first approach with deep understanding of digital user experience
Data-driven decision-making and KPI management
Ability to thrive in a fast-paced, collaborative environment

Benefits

Comp & perks

Incentive compensation plan
Discretionary profit sharing bonus program
Comprehensive benefits package

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

digital deposit originationvendor managementUX/UI optimizationdata-driven insightsKPI managementintegration solutionsdigital bankingproduct managementonboarding platformsFintech

Soft Skills

analytical skillsstrategic thinkingvendor negotiationcommunicationstakeholder managementstrategic mindsetcustomer-first approachdata-driven decision-makingcollaborativeadaptability

Certifications

Bachelor's degree