CRM Administrator

Atlantic Coast Mortgage

CRM Administrator managing day-to-day CRM systems and executing marketing initiatives at Atlantic Coast Mortgage. Collaborating cross-functionally to improve systems and processes.

Posted 6/26/2026full-timeRemote • 🇺🇸 United StatesMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

Manage and optimize CRM workflows, configurations, and data integrity to support marketing and sales performance
Build, deploy, and monitor campaigns and automated marketing journeys
Develop audience segmentation and logic-based communication triggers that improve engagement and conversion
Support the design and improvement of customer lifecycle journeys within the CRM
Create and maintain KPI-driven reporting to evaluate campaign effectiveness and identify improvement opportunities
Proactively diagnose and resolve CRM issues impacting campaign execution, reporting, or user experience
Document processes, standards, and best practices to support scalability and consistency
Collaborate cross-functionally with other teams to translate business goals into CRM solutions
Deliver training and enablement support to help users maximize CRM capabilities

Requirements

What you’ll need

Experience administering CRM systems and executing marketing automation campaigns
Strong understanding of audience segmentation, customer journeys, and data-driven marketing execution
Ability to think logically and strategically about automation workflows and communication triggers
Experience translating data and performance metrics into actionable improvements
Strong problem-solving mindset with the ability to troubleshoot technical issues independently
Excellent organizational skills and strong attention to detail
Effective communicator who can work with both technical and non-technical stakeholders
Self-starter who takes ownership and follows projects through to completion
Experience in mortgage or financial services is a plus, but not required

Benefits

Comp & perks

Health insurance
Paid time off
Professional development

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

CRM administrationmarketing automationaudience segmentationdata-driven marketingcampaign reportingworkflow optimizationcommunication triggersKPI reportingproblem-solvingprocess documentation

Soft Skills

organizational skillsattention to detaileffective communicationstrategic thinkingself-startercollaborationtroubleshootingownershiplogical thinkingcross-functional teamwork