Enterprise Segment Marketing Associate

athenahealth

Marketing Associate in Enterprise Marketing team developing campaigns and programs for healthcare organizations. Collaborating with sales and marketing to drive demand and grow market share.

Posted 5/15/2026full-timeRemote • North Carolina • 🇺🇸 United StatesJuniorMid-Level💰 $54,000 - $92,000 per yearWebsite

About the role

Key responsibilities & impact

Support campaign development through execution by drafting comprehensive campaign briefs and working closely with cross-functional and partner marketing teams to ensure successful launch and delivery.
Develop recruitment launch materials for events and campaigns to support SDR/Inside Sales outreach efforts.
Assist with SDR/Inside Sales outreach play development, from content creation and stakeholder alignment to play execution and performance reporting.
Support development of compelling messaging that resonates with our Enterprise prospects and their various buyer personas, while aligning to our athenahealth brand and value messaging.
Support event recruitment and execution.
Proactively engage with the sales team to coordinate marketing activities, communicating frequently to build trust and alignment.
Create customized, compelling content in support of individual sales strategies to help a prospect understand why a partnership with athenahealth is the right decision for their business.
Test, measure, analyze, and optimize marketing tactic performance, report on results and apply learnings to future strategies.
Equip sales with latest market and audience insights, messaging, and compelling proof points to help increase sales productivity and effectiveness.

Requirements

What you’ll need

Bachelor’s degree in business, marketing, or related field required
1-3 years’ experience in marketing or sales; content and messaging experience preferable
Strong writing, communication, Excel reporting, and presentation development skills
Impeccable project management skills and highly detail-oriented
Ability to interface directly with sales teams
Ability to manage multiple projects at once from concept to completion
Self-starter who can work independently in a fast-paced environment

Benefits

Comp & perks

Health and financial benefits
Commuter support
Employee assistance programs
Tuition assistance
Employee resource groups
Collaborative workspaces
Flexibility for work-life balance

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

content creationcampaign developmentperformance reportingmessaging developmentExcel reportingproject management

Soft Skills

strong writingcommunicationdetail-orientedself-starterability to manage multiple projectsinterpersonal skillstrust buildingalignment

Certifications

Bachelor’s degree in businessBachelor’s degree in marketing