Marketing

• - Strategize and manage the execution of 360 Campaigns
• - Work with client stakeholders to develop overarching and specific marketing strategies to build visibility and drive sales
• - Facilitation of leadership/stakeholder approvals of marketing strategy, content, and deliverables
• - Understanding of executing and analyzing metrics for digital, social and email campaigns
• - Understanding of general functionality of CRM and marketing tool systems to drive strong client solutions
• - Drive executive strategy sessions with client stakeholders (i.e. messaging architecture exercises, comprehensive engagement strategies, etc.)
• - Creation of executive strategy presentations and campaign post-mortems
• - Utilizing prior experience and skills to develop a plan for the execution of the ideas
• - Overseeing internal and external stakeholders across a variety of disciplines to ensure successful marketing outcomes
• - Understanding of campaign metrics of success to drive strategic recommendations
• - Creating weekly, monthly, and quarterly integrated performance reporting
• - Supporting audience identification for targeting purposes
• - Working with creative and editorial teams to deliver high performance deliverables for clients
• - Tracking KPIs and ensuring campaign performances remain aligned with client objectives

Director, Marketing

Director, Global Marketing – Immunology Patient Strategy

Vice President of Marketing

Marketing Strategy Lead Analyst

Telemarketer

Marketing Intern