
Senior Specialist, Sales Event Lead
AT&T
full-time
Posted on:
Location Type: Office
Location: Dallas • Texas • United States
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Salary
💰 $71,900 - $107,900 per year
Job Level
About the role
- Drives product and service growth and market penetration by orchestrating and executing strategic sales events that enhance consumer engagement and revenue.
- Event Planning and Execution: Oversee all aspects of event planning, coordination, and facilitation to ensure seamless operations and high-quality experiences, while ensuring adherence to community rules and regulations.
- Stakeholder and Community Engagement: Establish and maintain relationships with local communities, HOAs, and internal teams (retail/IHX/D2D, installation teams) to ensure cohesive event delivery and effective on-site sales support.
- Market Analysis and Prospecting: Conduct market research to identify target audiences, create prospecting plans to find potential consumer customers, and tailor events to maximize impact and engagement.
- Performance and Budget Management: Manage event budgets, including forecasting and allocation, establish and monitor key performance indicators (KPIs) to assess event success, and ensure compliance with relevant regulations and risk management.
- On-Site Support and Education: Attend events to oversee sales activity, provide on-site coaching and education to both consumers and sales partners, and work with regional marketing teams to develop appropriate marketing collateral for the events.
Requirements
- Bachelor’s degree (BS/BA) desired.
- 2+ years of related experience.
- Certification is required in some areas.
Benefits
- Medical/Dental/Vision coverage
- 401(k) plan
- Tuition reimbursement program
- Paid Time off and holidays (at least 23 days of vacation each year and 9 company-designated holidays)
- Paid Parental Leave
- Paid Caregiver Leave
- Additional sick leave beyond what state and local law require may be available but is unprotected
- Adoption Reimbursement
- Disability Benefits (short term and long term)
- Life and Accidental Death Insurance
- Supplemental benefit programs: critical illness/accident hospital indemnity/group legal
- Employee Assistance Programs (EAP)
- Extensive employee wellness programs
- Employee discounts up to 50% off on eligible AT&T mobility plans and accessories, AT&T internet (and fiber where available) and AT&T phone
- Relocation assistance may be offered.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
event planningmarket analysisbudget managementperformance managementprospecting
Soft Skills
stakeholder engagementcommunity engagementrelationship buildingcoachingcommunication
Certifications
event management certification