AT-RISK International, Inc.

Marketing Specialist

AT-RISK International, Inc.

full-time

Posted on:

Origin:  • 🇺🇸 United States

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Job Level

Mid-LevelSenior

About the role

  • Oversee and manage the company store, ensuring new product launches, smooth operations, and order approvals.
  • Research, select, and coordinate swag items for special events or company initiatives, aligning choices with brand guidelines and budget parameters.
  • Research, plan, coordinate, and execute targeted events from start to finish, including identifying high-value opportunities aligned with business goals, managing all logistics (venue, vendors, materials, staffing), overseeing on-site execution, and conducting post-event follow-up and performance analysis to inform future event strategies.
  • Manage and track marketing campaigns from conception to completion, ensuring alignment with company goals; generate creative ideas for campaigns targeting specific audiences and architect the full execution plan, including content writing, with a focus on driving measurable results and generating qualified leads.
  • Curate and schedule content for social media platforms, ensuring engagement and brand consistency.
  • Provide SharePoint oversight, ensuring documentation is well-organized, refreshed accordingly, and accessible to the team.
  • Support internal and external communications to foster positive relationships and enhance the company's image.
  • Provide oversight of branding efforts to ensure consistency across all platforms and materials.
  • Take ownership of customer experience programs, ensuring a seamless and positive customer journey.
  • Conduct market research and competitor analysis to help track trends.
  • Maintain excellent data integrity within Salesforce to ensure accurate reporting and effective campaign segmentation.
  • Travel as needed to support events, conferences, or other marketing initiatives.

Requirements

  • Bachelor’s degree in marketing, communications, business, or a related field.
  • 5-8+ years of experience in marketing, ideally within a business-to-business environment.
  • Proficiency with Salesforce, Constant Contact, and SharePoint are preferred.
  • Strong project management and written and verbal communication skills, with exceptional attention to detail.
  • Highly organized, self-motivated, and capable of managing multiple projects simultaneously.
  • Experience in branding oversight, ensuring cohesive and professional presentation across all materials.
  • Analytical mindset with a focus on data-driven decision-making and reporting.
  • A self-starter with the ability to work independently and collaboratively within a team.
  • A high level of drive, discipline, creativity, and motivation.
  • Creative thinking and the ability to generate innovative ideas for content development.
  • Excellent computer skills in MS Word, Excel, PowerPoint, and Outlook.