Senior Marketing Specialist, B2B Marketing

ASUS

Senior Marketing Specialist responsible for B2B initiatives and strategies at ASUS. Collaborating with teams to execute product launches and manage partner marketing budgets.

Posted 6/10/2026full-timeFremont • California • 🇺🇸 United StatesSenior💰 $90,000 - $140,000 per yearWebsite

About the role

Key responsibilities & impact

Plan and execute B2B and partner marketing strategies aligned with business objectives and ROI goals
Develop, communicate, and implement go-to-market plans for B2B products in the U.S. market
Coordinate with Global Marketing Controller team and ASUS headquarters on vendor funding and budget planning
Analyze customer, competitor, and product category trends and provide recommendations for business growth

Requirements

What you’ll need

Bachelor’s degree in Marketing, Business, Communications, or a related field
5 years of experience in B2B marketing, partner marketing, or a related marketing function
Experience in consumer electronics, PC hardware, or the broader technology industry is preferred
Strong understanding of brand strategy and marketing tactics for B2B and partner marketing
Excellent written and verbal communication skills in English

Benefits

Comp & perks

Medical, dental, and vision insurance
Life and AD&D insurance
Paid Time Off
401(k)
Employee Assistance Program

ATS Keywords

✓ Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

B2B marketingpartner marketinggo-to-market plansbudget planningtrend analysisbusiness growth strategies

Soft Skills

communication skillswritten communicationverbal communication

Certifications

Bachelor’s degree in MarketingBachelor’s degree in BusinessBachelor’s degree in Communications