Brand Manager
AstraZeneca
full-time
Posted on:
Location Type: Office
Location: Uccle • 🇧🇪 Belgium
Visit company websiteJob Level
Mid-LevelSenior
About the role
- Drive the commercialisation of a brand on a national level
- Develop and implement the marketing strategy
- Achieve the brand ambition by delivering budgeted or above sales growth
- Advocate for and drive the brand amongst office and field colleagues
- Align the global strategic brand plans with local customer & market insights
- Maximise the full use of all commercial/medical channels
- Seek to understand and embed customer/market insights
- Be the product, competitor and market expert
- Adapt the Brand Plan to maximise brand potential
- Liaise with sales team to receive market/customer feedback
- Ensure full understanding of rationale/insights behind campaigns
- Drive and align the Cross-functional Brand Team
- Participate in training & development for field force
Requirements
- Master’s Degree in Scientific Field or related
- Trilingual: English, French, Dutch
- Experience managing complex projects
- Proven brand management experience
- Sales experience
- Understanding of the development and commercialization of pharmaceutical products in Belux
- Understanding of the Belgium and Luxembourg Healthcare environment
- Experience in Insight/Market Research & brand forecasting
- Experience of launching a product
Benefits
- AstraZeneca embraces diversity and equality of opportunity.
- We are committed to building an inclusive and diverse team representing all backgrounds.
- We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
brand managementmarket researchproject managementsalesproduct launchbrand forecastingcommercializationcustomer insightsstrategic planningcross-functional team leadership
Soft skills
communicationadvocacycollaborationadaptabilitytraining and development
Certifications
Master’s Degree in Scientific Field