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Senior Growth Marketing Manager
AssurantSenior Growth Marketing Manager responsible for consumer and B2B marketing strategies in a virtual environment. Utilizing data-driven insights to enhance program performance and foster client relationships.
About the role
Key responsibilities & impact- Responsible for messaging, positioning, and materials to support both consumer and B2B audiences
- Use data and insights to provide strategic recommendations to optimize and improve program performance
- Lead with a consumer-first mindset, building marketing strategies that drive acquisition, engagement, and long-term loyalty
- Develop and execute data-driven, omnichannel marketing strategies that connect digital, retail, and partner experiences
Requirements
What you’ll need- Bachelor’s degree in marketing, Product Management, Business Administration or another related field
- A minimum of 8 years’ relevant experience in marketing with strong focus in digital marketing, ecommerce, consumer marketing, B2B marketing, marketing research, and analytics
- A minimum of 5 years of consumer marketing experience, including product positioning, promotions, and multi-channel campaigns
- Direct experience with developing, executing and measuring successful B2C and B2B marketing strategies, plans and campaigns
Benefits
Comp & perks- Health insurance
- Flexible work environment
- Professional development opportunities
- Paid time off
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
digital marketingecommerceconsumer marketingB2B marketingmarketing researchanalyticsproduct positioningpromotionsmulti-channel campaignsdata-driven marketing strategies
Soft Skills
strategic recommendationsconsumer-first mindsetacquisitionengagementlong-term loyalty
Certifications
Bachelor’s degree in marketingBachelor’s degree in Product ManagementBachelor’s degree in Business Administration