Retail Marketing Network Manager

Associated Wholesale Grocers

Retail Marketing Network Manager expanding AWG’s grocery-media advertising program. Leading campaigns, dashboards, vendor partnerships, and analytics across AWG’s 3,500-store cooperative network.

Posted 8/14/2026full-timeKansas City • Kansas • 🇺🇸 United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in developing and executing retail media network strategies, managing campaign performance, and optimizing revenue opportunities through data-driven insights. Proficient in collaboration with cross-functional teams and stakeholders to drive engagement and investment in retail media initiatives.

Highest-signal resume keywords

Retail Media Strategy DevelopmentCampaign Performance AnalysisCross-Functional CollaborationProject ManagementData-Driven Decision Making

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Campaign MeasurementRevenue ForecastingBudget ManagementSales PlanningData Analysis

Soft Skills

Strategic ThinkingCommunicationCollaborationInfluencing SkillsExecution Bias

Tools & Technologies

ExcelPower BIRetail Media PlatformsDataStudio DashboardReporting Tools

Industry Keywords

Shopper MarketingDigital AdvertisingConsumer Packaged Goods (CPG)Retail TrendsPrivacy Requirements

About the role

Key responsibilities & impact

Develop and execute RMN strategy, annual business plans, and growth roadmap
Own RMN sales calendar, campaign planning, pricing, inventory, and commercialization
Partner with CPGs, sales, category management, merchandising, and retailers to build integrated campaigns
Identify new revenue opportunities across onsite, offsite, in-store, digital coupon, email, loyalty, social, and eCommerce media
Manage campaign execution from planning through post-campaign reporting
Analyze campaign performance, incrementality, ROAS, and shopper insights; recommend optimization
Oversee budgets, billing, revenue forecasting, NDAs, contracts, and financial reporting
Lead RMN portal, dashboards, reporting tools, and process improvements
Develop sales materials, case studies, best practices, and training for internal teams and retailers
Represent AWG at industry events, JBPs, retailer meetings, and conferences
Monitor retail media trends, competitive activity, privacy requirements, and measurement standards
Lead development and optimization of the RMN Portal and DataStudio dashboard
Facilitate alignment with Category Management, Merchandising, and Marketing teams through merchant and AIM meetings
Support onboarding, training, and help desk efforts related to RMN systems and best practices
Lead onboarding of new members to RMN through BIGS and other outreach initiatives
Promote and evolve the RMN value proposition to drive engagement and investment
Own industry award nomination submissions for RMN campaigns

Requirements

What you’ll need

Strategic thinker with a bias for execution and ability to simplify complex, cross-functional initiatives
Skilled collaborator and communicator able to thrive in a matrixed environment
Passion for retail, shopper marketing, and data-driven outcomes
Comfortable navigating vendor relationships and internal stakeholders with professionalism and influence
Bachelor’s degree in marketing, business or related field preferred
5-8 years in retail media, shopper marketing, digital advertising, CPG sales, or related experience preferred
Experience with retail media platforms, campaign measurement, Excel/Power BI preferred
Strong analytical, financial, communication, and project management skills
Experience influencing executive stakeholders and managing cross-functional initiatives

Benefits

Comp & perks

Medical, Dental, & Vision Insurance
Health Savings Account
Dependent Care Flexible Spending Account
Paid Vacation, Holiday, and Sick Time
401(k) with 4% match along with 3 other contributions
Tuition Reimbursement
Basic & Supplemental Life and AD&D
Employee Assistance Program
Short-Term and Long-Term Disability
Wellness Program
Yearly Holiday Bonus