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Marketing and Communications Specialist
AssistRxMarketing & Communications Specialist executing daily marketing activities for AssistRx, enhancing brand representation and communication strategies for the life sciences sector.
Tech Stack
Tools & technologiesWordPress
About the role
Key responsibilities & impact- Research, write and produce a wide range of marketing content, including case studies, white papers, blog posts, email campaigns, newsletters and digital marketing assets, in alignment with AP Style and corporate brand guidelines.
- Support the development and maintenance of an editorial content calendar, ensuring consistent and timely publication across channels.
- Collaborate with internal subject matter experts to develop accurate, compelling and audience-appropriate content.
- Ensure all content is reviewed and approved through the appropriate workflow and adheres to brand voice guidelines.
- Coordinate the successful communication of organizational initiatives and projects to stakeholders.
- Manage day-to-day social media activity across platforms (primarily LinkedIn), including content creation, scheduling and community engagement.
- Support the development of social media strategies and campaigns in alignment with marketing objectives.
- Monitor social media performance, compile reports and share insights and recommendations with the manager.
- Execute website content updates via WordPress, coordinating with internal stakeholders to keep content current and accurate.
- Apply SEO best practices to new and existing website content.
- Flag and escalate website issues or opportunities to the manager as needed.
- Support conference and event logistics, including preparation of presentation materials, booth assets and pre- and post-event communications.
- Support organization's presence at industry events, including displays, collateral development and overall event coordination.
- Research industry trends and assist in drafting thought leadership content, including articles and speaking proposals.
- Coordinate with internal stakeholders to gather technical insights and translate them into accessible marketing content.
- Build, test and deploy email marketing campaigns using HubSpot.
- Support the setup and maintenance of marketing automation workflows and nurture programs.
- Track and analyze campaign performance metrics; provide regular reporting to support data-driven decision-making.
- Plan, edit and write content for internal communications channels, including SharePoint, staff emails, internal presentation decks and newsletters.
- Provide support for internal events, including client meetings, by coordinating cross-functional teams.
Requirements
What you’ll need- Bachelor's degree in marketing, communications, public relations, journalism or a related field.
- 2 to 4 years of marketing and communications experience, preferably in life sciences, healthcare, pharmaceutical or a related B2B environment.
- Exceptional written and verbal communication skills, with demonstrated mastery of AP Style.
- Strong capabilities in Microsoft PowerPoint, Excel and Word.
- Strong organizational and project management skills with the ability to manage multiple deadlines simultaneously.
- Collaborative mindset with strong interpersonal skills and the ability to work effectively across teams.
- Deadline-driven and able to balance competing priorities while working independently or in a team environment.
- Experience in specialty pharmacy, patient access, hub services or life sciences marketing (preferred).
- Public relations, marketing or advertising agency experience (preferred).
- Experience supporting conference or trade show participation (preferred).
- Familiarity with SEO fundamentals and digital analytics tools (e.g., Google Analytics) (preferred).
- Hands-on experience with HubSpot or a comparable marketing automation platform (preferred).
- Familiarity with LinkedIn Campaign Manager and social media scheduling tools (preferred).
- Proficiency in Adobe Creative Suite, Canva or similar design tools for digital asset creation (preferred).
Benefits
Comp & perks- Competitive pay structure,
- Matching 401(k) with immediate vesting,
- Medical, dental, vision, life, & short-term disability insurance,
- Paid time off and eight (8) paid holidays throughout the calendar year,
- Through proven success, motivation, and team work, potential for growth and promotions within the organization.
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
content writingSEOemail marketingproject managementdigital marketingsocial media managementdata analysiscontent editingmarketing automationevent coordination
Soft Skills
written communicationverbal communicationorganizational skillsinterpersonal skillscollaborationdeadline managementindependenceteamworkcreativityattention to detail