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Lead Manager
AssistantlyLofty Expert & Lead Manager at Assistantly managing the Lofty platform and inbound leads. Ensuring CRM adoption, tracking lead activity, and supporting agent performance in real estate.
About the role
Key responsibilities & impact- Serve as the Lofty Subject Matter Expert, acting as the primary point of contact for all CRM-related questions and troubleshooting
- Train and support agents on how to properly use Lofty, ensuring adoption, consistency, and best practices across the team
- Own the entire Lofty platform, including setup, workflows, tagging, automation, and pipeline optimization
- Manage inbound company leads as an ISA, responding quickly, qualifying prospects, and routing opportunities appropriately
- Ensure no lead goes untouched, monitoring follow-ups and holding agents accountable to response standards
- Audit and improve current CRM workflows, identifying gaps and implementing smarter systems to increase efficiency and conversion
- Create and optimize drip campaigns and automation sequences for buyers, sellers, and long-term nurture
- Track lead activity and pipeline health, providing visibility into performance and areas for improvement
- Recommend strategic enhancements to improve speed-to-lead, follow-up consistency, and overall CRM performance
- Maintain clean data hygiene, updating records, managing duplicates, and keeping the database organized
Requirements
What you’ll need- 3+ years experience managing a real estate CRM (must-have)
- Strong hands-on experience with Lofty CRM (must-have)
- Experience working as an ISA or managing inbound real estate leads (must-have)
- Strong understanding of real estate sales funnels and lead conversion processes (must-have)
- Confident communicator comfortable teaching and training others
- Highly organized with strong attention to detail
- Proactive and strategic thinker who suggests improvements, not just executes tasks
- Self-starter who takes ownership and drives results
Benefits
Comp & perks- Competitive salary
- Paid US holidays
- Paid wellness days
- Health & wellness allowance
- Monthly profit sharing
- Sales, AI, and Operations upskilling
- Dedicated Success Manager and long-term placement support
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
CRM managementlead conversion processesdrip campaignsautomation sequencesdata hygienepipeline optimizationworkflow auditingtaggingsetup
Soft Skills
confident communicatorteachingtraininghighly organizedattention to detailproactive thinkerstrategic thinkerownershipdriving results