Supervisor, Paid Social
Assembly Global
full-time
Posted on:
Location Type: Hybrid
Location: New York City • New York • United States
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Salary
💰 $85,000 - $100,000 per year
About the role
- lead user acquisition and brand awareness efforts across paid social platforms
- translate client business objectives for paid social execution and strategies across various platforms
- plan, launch, and optimize app install campaigns focusing on CPI, CPA, CAC
- manage budgets, pacing, and bid strategies across campaign types
- leverage A/B testing frameworks for audience targeting and ad formats optimization
- present campaign performance and insights in client meetings
- collaborate with analytics teams to define KPIs and measure performance
- direct management and mentorship of Analysts and Associates
- own quality control across paid social deliverables
Requirements
- 3-5+ years of experience in paid social or performance marketing
- experience managing app install/user acquisition campaigns
- deep expertise across major paid social platforms (Meta, TikTok, Snap, Reddit, LinkedIn)
- strong analytical skills with familiarity with attribution models, incrementality testing, and SKAdNetwork
- experience working with MMPs (AppsFlyer, Adjust, etc.)
- strong understanding of creative best practices for performance marketing
- excellent communication and stakeholder management skills
Benefits
- competitive salaries and annual compensation review
- success recognition and celebration through various programs
- Flexible Time Off policy for work-life balance
- hybrid in-office/remote working policy
- social and environmental impact initiatives
- medical, dental, and vision coverage
- generous PTO plan
- 401k program
- comprehensive family planning benefits
- pre-tax commuter benefits
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
user acquisitionbrand awarenessapp install campaignsCPICPACACA/B testingattribution modelsincrementality testingcreative best practices
Soft Skills
analytical skillscommunication skillsstakeholder managementmentorshipcollaboration