Growth Marketing Manager
Aspora
full-time
Posted on:
Location Type: Remote
Location: United States
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About the role
- Lead growth initiatives in the US market, identifying the most effective channels to reach and acquire diaspora users.
- Develop relationships with diaspora communities, student groups, associations, local businesses, and ecosystem partners that can drive product adoption.
- Design and execute US-specific growth initiatives tailored to regional behaviour, trust patterns, and financial needs.
- Build and scale acquisition channels across partnerships, referrals, community programs, and targeted digital marketing.
- Gather direct feedback from users and partners to inform product improvements and market strategy.
- Work closely with the global growth, product, and operations teams to align local initiatives with company-wide priorities.
Requirements
- 5 - 8 years of experience in growth, partnerships, or market expansion roles
- Experience working with consumer fintech, payments, or cross-border financial products
- Strong understanding of diaspora communities and consumer behaviour in the US
- Demonstrated ability to build partnerships and distribution channels from scratch
- Experience executing growth initiatives across both community and digital channels
- Comfortable operating in fast-moving startup environments
Benefits
- Competitive compensation and meaningful equity participation
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
growth initiativespartnershipsmarket expansiondigital marketingproduct adoptionconsumer fintechpaymentscross-border financial productscommunity programsacquisition channels
Soft Skills
relationship buildingcommunicationfeedback gatheringstrategic alignmentadaptabilityinitiativecollaborationunderstanding of consumer behaviourtrust buildingproblem-solving