Copywriter

Aspirus Health

Copywriter enhancing UW Health's brand through compelling messaging and collaboration with marketing teams. Creating content across various channels and building partnerships in the sports sector.

Posted 5/28/2026full-timeMadison • Wisconsin • 🇺🇸 United StatesSeniorLead💰 $73,930 - $110,896 per yearWebsite

About the role

Key responsibilities & impact

Be a high-performing member of our digital marketing team - collaborating with designers, account managers, media planners, web developers and other roles within our department to create discoverable content that drives engagement and action.
Bring the UW Health brand to life through high-impact messaging and compelling story-telling in a way that enables us to stand out in the category.
Write for a broad range of channels including advertising, social media, email, web, and more.
Help bring our sports partnerships to life, building loyalty and engagement with fans – including college, semi-pro and national sports brands.

Requirements

What you’ll need

Bachelor's Degree in Communications, English, Marketing, Digital Communications, or related field Required
Master's Degree in Communications, English, Marketing, Digital Communications, or related field Preferred
7 years of experience in a corporate, ad agency or freelance setting developing digital marketing concepts and copy for advertising, web and other applications, including a strong portfolio of work that demonstrates creativity and marketing success. Required
Experience with project management systems and software Preferred
Experience developing concepts and content for sports sponsorships Preferred
Experience in an integrated health system, academic medical center or healthcare marketing agency Preferred

Benefits

Comp & perks

An excellent benefits package, including health and dental insurance
Paid time off
Retirement plans
Two-week paid parental leave and adoption assistance
Options for a variety of schedules and shifts that offer flexibility and allow for work-life balance
Access to great resources through the UW Health Employee Wellbeing Department that supports your emotional, financial, and physical well-being
Tuition benefits eligibility - UW Health invests in your professional growth by helping pay for coursework associated with career advancement
The opportunity to earn a referral bonus for referring friends, former colleagues or others to apply for open, posted positions.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

digital marketingcopywritingcontent developmentadvertisingsocial mediaemail marketingweb contentproject management

Soft Skills

collaborationcreativitystorytellingengagementcommunication

Certifications

Bachelor's DegreeMaster's Degree