Aspen Power

Intern – Marketing Lead Generation, Growth

Aspen Power

internship

Posted on:

Location Type: Hybrid

Location: New York City • New York • United States

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Salary

💰 $25 per hour

Job Level

Senior

About the role

  • Evaluate and route inbound form submissions to the appropriate business units
  • Implement and improve inbound lead tracking
  • Maintain CRM hygiene and tracking for marketing-sourced leads
  • Identify patterns in inbound demand and recommend targeting improvements
  • Build and execute outbound email campaigns
  • Draft messaging for different verticals (e.g. real estate developers, landowners, EPCs, etc.)
  • Track performance and report on campaign ROI
  • Support management of Google Ads campaigns (keywords, copy, landing pages, spend optimization)
  • Monitor and recommend improvements to paid social campaigns where applicable
  • Review dashboards to track key metrics
  • Execute direct mail and print ad campaigns targeting priority segments
  • Conduct target account research for outbound campaigns
  • Build conference prospecting lists and follow-up workflows
  • Identify new lead generation channels (industry databases, partnerships, directories)
  • Assist in building pitch decks and outreach collateral

Requirements

  • Bachelor’s degree in Marketing, Business, Sustainability, Economics or related field
  • Recent graduate by summer 2026
  • Strong analytical mindset and comfort with data
  • Exceptional organization and attention to detail
  • Strong written communication skills
  • Interest in growth marketing, startups, or revenue strategy
  • Familiarity with CRMs (e.g. Hubspot, Salesforce), email tools, or digital ads is a plus
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
lead trackingcampaign performance trackingemail campaign executiondirect mail campaignstarget account researchlead generationdata analysisCRM maintenanceROI reportingcopywriting
Soft Skills
analytical mindsetorganizationattention to detailwritten communicationinterest in growth marketinginterest in startupsinterest in revenue strategy
Certifications
Bachelor’s degree in MarketingBachelor’s degree in BusinessBachelor’s degree in SustainabilityBachelor’s degree in Economics