ASG Technologies

Marketing Operations Specialist

ASG Technologies

full-time

Posted on:

Origin:  • 🇺🇸 United States

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Salary

💰 $80,000 - $100,000 per year

Job Level

Mid-LevelSenior

Tech Stack

SQL

About the role

  • Own the marketing automation and campaign infrastructure in HubSpot, including forms, lead scoring, lifecycle stages, UTM tracking, ad audience syncing, and automated lead routing.
  • Collaborate with the Marketing team to support campaign execution, email nurtures, event tracking, referral flows, and audience segmentation.
  • Enable our Partnerships channel by implementing scalable co-marketing and referral workflows.
  • Support campaign reporting, attribution, and funnel analysis using HubSpot, Databox, and Domo, aligning with RevOps reporting standards.
  • Identify opportunities for funnel improvement across the MQL > SQL > Demo > Close lifecycle.
  • Enforce data hygiene best practices and work with virtual assistants to enrich and maintain CRM data quality.
  • Assist in developing process documentation, how-to guides, and basic training for Marketing and Partnerships team members using GTM tools.
  • Serve as a tactical thought partner to Marketing, helping connect campaign goals to scalable systems and operational execution.

Requirements

  • 3–5 years of experience in Revenue Operations, Marketing Operations, or a related function, ideally in a B2B SaaS company; Strong working knowledge of HubSpot Marketing Hub and Sales Hub (forms, workflows, lifecycle stages, lead scoring, campaigns, lists, reporting, etc.); Experience with tools like Asana, Domo, Databox, RevenueHero, HotJar, Google Analytics, and Google Tag Manager; Demonstrated experience supporting demand generation and lead lifecycle operations; Understanding of campaign attribution, UTM tracking, and funnel reporting; Excellent project management skills and ability to prioritize multiple competing tasks; Strong communication skills — ability to translate between GTM teams, and clearly document and explain processes; Passion for clean data, scalable systems, and driving measurable pipeline impact; Comfortable working cross-functionally in a lean, resource-constrained startup environment; Consistently seeks out innovative and effective ways to improve tools and workflows; Committed to continuous education through participation in workshops, seminars, research and conferences.