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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in RevOps and Marketing Analytics, with a strong focus on analyzing performance metrics, optimizing acquisition funnels, and driving strategic initiatives. Proficient in utilizing performance tools and analytics platforms to connect marketing efforts with commercial outcomes.
Highest-signal resume keywords
RevOps ExperienceGrowth Marketing AnalyticsPerformance Tool ProficiencyCampaign Planning KnowledgeFintech Industry Experience
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
CAC AnalysisROI MeasurementChannel Efficiency AnalysisUser Behavior AnalysisAcquisition Funnel Optimization
Soft Skills
Strong OrganizationAutonomy in Project Management
Tools & Technologies
Google AdsMeta AdsHubSpotMetabaseDatabricks
Industry Keywords
Performance MetricsPLG MetricsCampaign MeasurementStrategic Co-MarketingPayments
About the role
Key responsibilities & impact- Build and evolve dashboards, KPIs, and performance analyses by channel, campaign, segment, and customer journey
- Analyze CAC, payback, ROI, channel efficiency (with emphasis on PLG), keyword performance, activation cohorts, and the impact of initiatives across the funnel
- Develop and test hypotheses, prioritizing high-impact, scalable initiatives
- Lead large-account acquisition projects and strategic co-marketing partnerships
- Serve as the primary RevOps liaison to Marketing, working closely with coordinators and Heads to identify opportunities and track projects
- Connect Marketing initiatives to commercial funnel outcomes, from acquisition to conversion
- Consolidate monthly results, progress, and opportunities into a report for the executive team
- Turn analyses into recommendations and action plans to improve channel efficiency and accelerate growth
Requirements
What you’ll need- Experience in RevOps, Growth, Marketing Analytics, Performance, or related areas
- Experience with acquisition and activation funnels
- Knowledge of PLG metrics and user behavior analysis
- Familiarity with campaign planning and measurement
- Proficiency with performance tools such as Google Ads and Meta Ads
- Experience with CRMs such as HubSpot
- Strong organization and autonomy to drive projects from planning through measurement
- Knowledge of analytics and BI tools such as Metabase and Databricks, or equivalents
- Experience in fintechs, especially payments, is a plus
Benefits
Comp & perks- Medical and dental insurance with no copayment
- Life insurance
- Allowance for medication purchases
- Fitness allowance
- Four complimentary therapy or nutritionist sessions per month
- Quick massages at headquarters
- Flexible meal benefit via Visa card
- Free meals at headquarters
- Childcare assistance
- Parental support program
- Extended maternity and paternity leave
- In-company training platform
- Education assistance covering 70% of tuition for degrees and language courses, plus support for courses and books
- Home office allowance
- Work equipment provided
- Furniture allowance
- Partnership with WOBA for access to coworking spaces across Brazil
- Birthday day off
- Happy hour allowance
- Employee referral bonus
- Performance-based annual bonus
- Stock option plan
- No dress code
