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Marketing Manager
Artificial LabsMarketing Manager supporting high-quality marketing campaigns to generate brand awareness and demand for specialty insurance technology. Collaborate with teams to enhance engagement across various channels, including events and social media.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in executing multi-channel marketing campaigns, content strategy, and event coordination within regulated markets. Proficient in using digital analytics tools to measure performance and inform strategic decisions.
Highest-signal resume keywords
Multi-Channel Marketing CampaignsContent Strategy DevelopmentDigital Analytics ToolsEvent CoordinationCollaborative Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Content CreationEmail MarketingSocial Media ManagementCampaign Performance TrackingMarket Analysis
Soft Skills
Exceptional Written EnglishStrong Editorial JudgementProblem-Solving Skills
Tools & Technologies
CanvaFigmaCRM SoftwarePresentation Software
Industry Keywords
InsuranceInsurtechRegulated MarketsComplex Products
About the role
Key responsibilities & impact- Supporting the Marketing team in executing and running high-quality, strategic marketing campaigns that generate brand awareness and create demand as the company scales
- Coordinating and executing content strategy, including planning and writing blogs, email outreach, social posts and case studies
- Coordinating and attending events, including post-event outreach, to support brand presence and support commercial engagement
- Monitoring marketing performance, tracking activity in the CRM and reporting on results, providing insight and recommendations to improve campaign effectiveness
- Monitoring competitor and market activity to inform positioning, messaging and campaign strategy
- Supporting the company podcast and its associated promotional activity
- Working with designers, videographers, web developers and other external agencies
- Supporting client-facing teams to align messaging, prioritise target accounts and support lead nurturing activity
- Using digital tools and platforms, including Canva, Figma and presentation software, to support campaign delivery, content creation and internal and external communications
Requirements
What you’ll need- Experience working in the insurance, insurtech or technology sectors, with a clear understanding of regulated markets and complex products
- Exceptional written English and strong editorial judgement, with the ability to craft clear, compelling narratives for specialist audiences
- Experience planning and delivering engagement multi-channel marketing campaigns across digital, content, email, events and social
- Experience using digital analytics and marketing reporting tools to measure campaign performance, identify trends and insights, and support data-informed decision making across channels
- Experience coordinating and executing high-quality events, including managing conference sponsorships, speaking opportunities and brand presence
- Strong content strategy capabilities, including planning, commissioning and producing high-quality content aligned to commercial objectives
- We especially want to hear from you if you have Collaborative skills with an emphasis on product quality.
- Experience in insurtech, insurance or related industries.
- Strong problem-solving skills.
- Experience in a distributed work environment.
Benefits
Comp & perks- Private medical insurance
- Income protection insurance
- Life insurance of 4 * base salary
- On-site gym and shower facilities
- Enhanced maternity and paternity pay
- Team social events and company parties
- Salary exchange on pension and nursery fees
- Access to Maji, the financial wellbeing platform
- Company stock options managed through Ledgy
- Milestone Birthday Bonus and a Life Events leave policy
- Generous holiday allowance of 28 days plus national holidays
- Home office and equipment allowance, and a company MacBook
- Learning allowance and leave to attend conferences or take exams
- YuLife employee benefits, including EAP and bereavement helplines
- For each new hire, we plant a tree through our partnership with Ecologi
- The best coffee machine in London, handmade in Italy and imported just for us!